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Content Writer

Punjab, Pakistan (On-site)

Content Writer

1 Month ago • 2-3 Years • Editorial

About the job

3 skills required for this role

Test your skills to join the top 1% applicants for this job

seo

content-strategy

lead-generation

Job Description

As a Content Writer at CodeNinja Consulting, you will be responsible for creating compelling content that enhances their digital presence. This includes case studies, blogs, whitepapers, and web page content. Your role will be crucial in supporting their go-to-market (GTM) content strategy, showcasing their expertise and solutions to their target audience. You will work closely with the HOD to ensure the content strategy aligns with marketing initiatives and conduct thorough research on industry-related topics. You will also collaborate with IT experts to understand complex technical concepts and translate them into user-friendly language. You will optimize content for search engines, ensure brand consistency, analyze content performance metrics, and contribute to future content strategies.

Must have:

Bachelor's degree in English, Journalism, Marketing, Communications, or related field
2-3 years of experience as a content writer
Portfolio demonstrating writing skills and ability to convey technical topics
Strong research skills and ability to grasp complex technology concepts
Experience with SEO best practices
Excellent written and verbal communication skills
Ability to work independently and manage multiple projects

Good to have:

Experience within the IT industry or technology-related field

Perks:

Provident Fund
Gym Membership
Leaves as per company policy
Company-paid trips
Easy Loan Facility for Employees
Yearly increment
Health Insurance (includes spouse and parents)

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Description

As a Content Writer at CodeNinja Consulting, you will play a crucial role in shaping our brand voice and enhancing our digital presence. You'll be responsible for crafting compelling case studies, engaging blogs, informative whitepapers, and persuasive web page content. Your work will support our go-to-market (GTM) content strategy, highlighting our expertise and solutions to our target audience.

Key Responsibilities:

Develop and write high-quality content, including but not limited to case studies, blogs, podcast scripts, whitepapers, and web pages, that aligns with our marketing goals and SEO strategies.
Work closely with the HOD to ensure that the content strategy that supports and extends marketing initiatives, both short- and long-term.
Conduct thorough research on industry-related topics to develop original content and provide insightful interpretations of technology trends and solutions.
Work closely with our IT experts to understand complex technical concepts and write them into a user-friendly tone.
Optimize content for search engines and lead generation, and ensure brand consistency across all written materials.
Analyze content performance metrics to inform future content creation strategies and enhance engagement.

Requirements

Minimum Bachelor's degree in English, Journalism, Marketing, Communications, or a related field.
Minimum of 2-3 years of proven work experience as a content wrtier or similar role, preferably within the IT industry or a technology-related field.
A portfolio of published articles or written work that demonstrates excellent writing skills and the ability to convey complex technical topics in an engaging and clear manner.
Strong research skills and the ability to grasp complex technology concepts quickly.
Experience with SEO best practices and an understanding of how to drive website traffic through compelling content.
Excellent written and verbal communication skills, with an eye for detail.
Ability to work independently and manage multiple projects simultaneously in a fast-paced environment.