Director, Video and Content

Description

• Set and own the end-to-end vision for our video content strategy — spanning branded video, editorial franchises, app campaigns, loyalty programs, and always-on social
• Oversee video development across all marketing touchpoints: short-form video (Reels, TikTok, Shorts), branded series, site/syndicated video content, and campaign storytelling
• Lead a high-performing team of video producers, editors, on-camera hosts, and hybrid content creators
• Develop and maintain a video content roadmap that aligns to brand campaigns, CPV monetization goals, affiliate growth, and user acquisition
• Collaborate deeply with the Director of Social and Director of Branded Content to align on pitch strategy, production capabilities, and content distribution
• Champion a social-first creative culture within the brand team — ensuring our content reflects platform trends, audience insights, and editorial value
• Serve as the face of video strategy internally and externally — evangelizing our value proposition to sales partners, leadership, and key retailers

• 8–12+ years leading video content, digital storytelling, or branded production studios in a media, consumer, or affiliate/ecommerce company
• Deep fluency in platform-native video formats and tone (TikTok, IG Reels, YouTube Shorts) and experience leading creative teams across these platforms
• Track record of producing and managing both organic and monetized video that drives measurable engagement or revenue
• Strong creative vision paired with operational and business acumen — you understand how content converts
• Experience managing on-camera talent and creator networks a plus
• Comfort leading through collaboration in a cross-functional, fast-paced environment
• Passion for the retail, CPG, or savings/commerce space preferred

• Company-sponsored medical, dental, and vision insurance (including domestic partner coverage) + pet insurance
• Flexible Vacation / Paid Time Off
• Charitable Giving Programs that include Paid Time off to volunteer and donation match
• Family Planning Programs like MAVEN Fertility Concierge
• Pregnancy and Paid Parental Leave (up to 16 weeks)
• 401K savings plan with employer match 
• Employee stock purchase program (ESPP)
• Wellness Programs: Gym reimbursement, Lose It! and Calm subscriptions
• Hybrid, Remote and Flexible work arrangements
• Diverse and inclusive employee resource groups where you can collaborate with teams across the company while making an impact in the areas that most excite you!
  

U.S. Equal Employment Opportunity/Affirmative Action Information