Senior Associate, Digital and Programmatic

1 Month ago • 1 Years + • $51,000 PA - $83,375 PA

Job Summary

Job Description

The Senior Associate, Digital and Programmatic will support Managers/Sr. Managers in executing programmatic media campaigns for clients within Dentsu agencies like Carat, dentsuX/360i, and iProspect. The role includes training in the industry landscape, technologies, campaign management, client services, ad trafficking, analysis, and communications. Key responsibilities include a holistic understanding of digital, campaign setup, performance optimization, and reporting. The role also includes troubleshooting issues, managing reporting, and providing actionable insights.
Must have:
  • Understanding of digital and optimization strategy.
  • Support client deliverables, including campaign setup and reporting.
  • Perform quality assurance within ad platforms.
  • Traffic and manage ad serving needs.
  • Manage pace reporting and provide optimization suggestions.
  • Interpret performance reports for analysis and insights.
  • Bachelor's degree required.
  • 1+ years of experience in digital and programmatic industry.
  • Comfortable with analysis and data.
  • Experience working with business applications.
Perks:
  • Medical, vision, and dental insurance.
  • Life insurance.
  • Short-term and long-term disability insurance.
  • 401k.
  • Flexible paid time off.
  • At least 15 paid holidays per year.
  • Paid sick and safe leave.
  • Paid parental leave.

Job Details

Job Description:

The Senior Associate, Digital and Programmatic is responsible for supporting Manager/Sr. Managers in executing programmatic media campaigns across clients within the dentsu portfolio of agencies including Carat, dentsuX/360i, and iProspect. The role will include on-the-job training in industry landscape and technologies, technology partnerships, campaign management, client services, ad trafficking, analysis, and communications. This person will be within a commutable distance to our NYC office, and able to go into the office for a Team Day once a week.

Key Accountabilities:

  • You will have a holistic understanding of digital, deeper understanding of optimization strategy

  • Support Manager/Sr Manager with all client deliverables including campaign set up, launch notifications, ad creative screenshots, optimization to performance KPIs, reporting, and updates

  • You will complete quality assurance per dentsu QA process within ad server, buying platform or DSP

  • Understand and execute responsibilities to traffic in the ad serving process. Act as account point person for agency ad operations coordinating assets for upcoming campaign launches

  • You will partner with agency team counterparts (planning/activation/ad ops/analytics) as well as Client Centers

  • Troubleshoot basic campaign delivery and performance issues independently

  • Traffic all ad serving needs (if applicable) and provide quality assurance of tagging process

  • Manage pace reporting across campaigns and provide optimization suggestions to ensure full delivery

  • You will become an expert in the programmatic and digital display ecosystem understanding the taxonomy of digital media landscape and its components

  • Interpret performance reports to provide actionable insights and analysis

Qualifications

  • Bachelor's degree

  • 1+ years of experience within the digital and programmatic industry

  • You are comfortable with analysis and data

  • Experience working with business applications

The annual salary range for this position is $51,000-$83,375. Placement within the salary range is based on a variety of factors, including relevant experience, knowledge, skills, and other factors permitted by law.

Benefits available with this position include:

  • Medical, vision, and dental insurance,

  • Life insurance,

  • Short-term and long-term disability insurance,

  • 401k,

  • Flexible paid time off,

  • At least 15 paid holidays per year,

  • Paid sick and safe leave, and

  • Paid parental leave.

Dentsu also complies with applicable state and local laws regarding employee leave benefits, including, but not limited to providing time off pursuant to the Colorado Healthy Families and Workplaces Act, in accordance with its plans and policies. For further details regarding Dentsu benefits, please visit www.dentsubenefitsplus.com.

#LI-AD5

#LI-Hybrid

Location:

New York

Brand:

Carat

Time Type:

Full time

Contract Type:

Permanent

Dentsu is committed to providing equal employment opportunities to all applicants and employees. We do this without regard to race, color, national origin, sex , sexual orientation, gender identity, age, pregnancy, childbirth or related medical conditions, ancestry, physical or mental disability, marital status, political affiliation, religious practices and observances, citizenship status, genetic information, veteran status, or any other basis protected under applicable federal, state, or local law. 

 

Dentsu is committed to providing reasonable accommodation to, among others, individuals with disabilities and disabled veterans. If you need an accommodation because of a disability to search and apply for a career opportunity with us, please send an e-mail to ApplicantAccommodations@dentsu.com by clicking on the link to let us  know the nature of your accommodation request and your contact information. We are here to support you.  

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We are dentsu. We team together to help brands predict and plan for disruptive future opportunities and create new paths to growth in the sustainable economy. We know people better than anyone else and we use those insights to connect brand, content, commerce and experience, underpinned by modern creativity. We are the network designed for what’s next.

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