Senior Business Analyst

2 Months ago • 4-8 Years • Marketing

About the job

Job Description

Company Description

Company description PGD

Publicis Global Delivery is the talent powerhouse of Publicis Groupe, the largest global communications group. We make sure to hire, boost and develop the best people worldwide to deliver outstanding work for the most prominent clients within the Groupe. 

In LATAM, we are over 1,700 passionate employees that love to push boundaries and drive innovative solutions. If you are a risk-taker and love to develop intrepid ideas, PGD is the place for you. 

We Move People, and People Move Us!

Job Description

We are looking for Business Analyst who will help us bridge a knowledge gap we currently have between our development teams and our client. Those could be defined in multiple groups:

  • Understanding and verifying business requirements for release configuration. For each of our project, before it's released to production, we need to understand specific settings which we need to set. Those settings can however affect broader organization which client may not be aware of. We need to analyze those and discuss with client if needed, how exactly our release settings should look like.
  • Documenting business processes. Current documentation of client processes is not always sufficiently detailed to be used by our development needs. Our goals is to capture specific details to be able to onboard new teams more effectively and prevent repeating errors from hapenning.

Responsibilities

  • Facilitate stakeholder requirement sessions for understanding business needs.
  • Translate business needs into task definitions which can be picked up by our teams.
  • Help discover, document and monitor client business processes.

Qualifications

  • Strong verbal and written communication skills, including negotiation and team collaboration
  • Proficient in media and marketing data with a solid grasp of digital journey support for marketing initiatives
  • Hands-on experience with marketing automation platforms such as CDP, CRM, and Analytics tools
  • Familiarity with the Software Development Life Cycle (SDLC), particularly in requirements analysis, design, coding, testing, debugging, implementation, and support Experience with at least one of the following platforms: 
    • Salesforce Marketing Cloud (SFMC)
    • Salesforce Health Cloud
    • Salesforce.com
    • SFDC Data loader
  • Understanding of the main components in a marketing technology stack (e.g., CDP, marketing automation, CRM hub, various data types like media, social, web, etc.)
  • Proficiency in Agile delivery methods
  • Expertise in use case modelling
  • Competence in working with relational databases and basic SQL commands
  • Familiarity with fundamentals as they relate to digital marketing in the healthcare industry is an asset.

Additional Information

Benefits

  • Access to Prepaid Medical Plan
  • Employee engagement activities and events
  • Work from Home
  • PGD Academy
  • Technical trainings, soft skills development, technical certifications, access to online libraries and e-learning platforms
  • Find your path Program
  • You will have a coach that will support and help you grow
  • Level up Program
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About The Company

Founded in 1926 by Marcel Bleustein-Blanchet, today Publicis Groupe is the second largest communications group in the world and a leader in marketing, communication, and digital business transformation, led by Arthur Sadoun, the third CEO in its history.


Publicis Groupe is positioned at every step of the value chain, from consulting to execution, combining marketing transformation and digital business transformation. Publicis Groupe is a privileged partner in its clients’ transformation to enhance personalisation at scale. The Groupe relies on ten expertise concentrated within four main activities: Communication, Media, Data and Technology. Through a unified and fluid organisation, its clients have a facilitated access to all its expertise in every market. Present in over 100 countries, Publicis Groupe employs around 98,000 professionals.


Facebook: http://www.facebook.com/publicisgroupe

Twitter: @PublicisGroupe

Youtube: http://www.youtube.com/publicisgroupe

Website: www.publicisgroupe.com

London, England, United Kingdom (Hybrid)

Karnataka, India (On_site)

Shanghai, China (On_site)

Shanghai, Shanghai, China (On_site)

Shanghai, Shanghai, China (On_site)

Shanghai, Shanghai, China (On_site)

Shanghai, Shanghai, China (On_site)

São Paulo, State Of São Paulo, Brazil (Hybrid)

São Paulo, State Of São Paulo, Brazil (Hybrid)

San José, San José Province, Costa Rica (Remote)

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