User Acquisition Manager

2 Weeks ago • 2 Years + • Marketing

Job Summary

Job Description

As a User Acquisition Manager at SuperPlay, you will be responsible for hands-on management of user acquisition and retargeting activities across various partners (DSPs, SDK Networks, Incentivized, OEM, etc.). This includes monitoring, analyzing, and optimizing campaigns to meet and exceed KPIs, developing new marketing strategies, building and maintaining partnerships, providing weekly performance updates, and collaborating with other teams. You will also conduct market research, stay updated on industry trends, and cooperate with the creative marketing team to test innovative ideas. The role requires close collaboration with product, monetization, game economy, and BI teams.
Must have:
  • 2+ years managing high-budget performance marketing
  • Strong analytical and problem-solving skills
  • BA/BSc in relevant field
  • Excellent communication and collaboration skills
  • Advanced Excel skills
  • Fluent English

Job Details

Who are we?

Come and join a rapidly expanding mobile games company!

SuperPlay is a leading gaming company dedicated to creating unforgettable mobile gaming experiences. Founded in 2019 by industry experts from Playtika and Rovio, the company strives to develop innovative and exciting casual games that captivate millions of players worldwide and remain enjoyable for years to come.

Dice Dreams, our flagship game, has become a global sensation and a top-100-grossing hit, while Domino Dreams, our next big success, is also making a significant impact in the industry.

Our Newest Game – A Magical Collaboration with Disney!

Launching in 2025, our third game will bring beloved Disney stories and characters to life in an unforgettable gaming experience.

Our team, headquartered in Tel Aviv, is made up of talented, passionate, and ambitious professionals. And the future is even more exciting! Want to be part of our journey? Check out the job description below.

What will you do at SuperPlay?

  • Hands-on management of user acquisition and retargeting activities with various partners (DSPs, SDK Networks, Incentivized, OEM, etc).
  • Monitor, analyze, and optimize campaigns to reach, maintain, and exceed Superplay’s KPI’s.
  • Plan, develop, and execute new marketing strategies & tests to enhance our UA and RT efforts.
  • Build and maintain strategic and fruitful partnerships with key acquisition partners.
  • Weekly updates on performance, trends, and initiatives done with the different media partners.
  • Collaborate with other team members and marketing channels, and share knowledge of the latest learnings to improve our marketing and other department's capabilities.
  • Cooperate with our creative marketing team and constantly test new & innovative ideas.
  • Cooperate with product Monetization, Game economy and BI teams, be on top of upcoming changes, features, promotions, tests and issues while adjusting our marketing plans accordingly.
  • Conduct market research to identify trends & new opportunities.
  • Keep up to date with the latest industry trends & updates, ensuring their implementation.

Who are you?

  • +2 year of experience managing high-budget and large-scale performance marketing activities with ad networks & DSPs (gaming experience is a big advantage).
  • High level of analytical and problem-solving skills with close attention to details.
  • BA/B.Sc. - preferably in Economics / Statistics / Business Management / Engineering or other quantitative fields.
  • Attention to details & the ability to prioritize and work against deadlines and performance goals.
  • Ability to communicate clearly, collaborate and work effectively with partners and within a team.
  • Advanced knowledge in Microsoft Office Products, Excel in particular.
  • Fluent English – both written and verbal (must).

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About The Company

One of the fastest growing game startups in the world.

Tel Aviv District, Israel (On-Site)

Tel Aviv District, Israel (On-Site)

Tel Aviv District, Israel (On-Site)

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Tel Aviv District, Israel (On-Site)

Tel Aviv District, Israel (On-Site)

Tel Aviv District, Israel (On-Site)

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