Director, GTM/Sales Onboarding

3 Hours ago • 7 Years + • $239,000 PA - $299,000 PA

Job Summary

Job Description

The Director of GTM Onboarding will lead and scale global onboarding programs for Account Executives, Sales Development Representatives, Sales Engineers, and other GTM roles. This role involves evaluating current programs, defining KPIs, designing role-based training tracks, creating "bridge" programs, leading a team of 12, collaborating with cross-functional departments, mastering technology, reporting to executives, and driving engagement. The candidate will ensure new team members have the necessary information and skills to succeed.
Must have:
  • 7+ years in sales enablement
  • Experience in scaling onboarding programs
  • Experience managing and leading sales onboarding teams
  • Strong leadership qualities
  • Experience in building and scaling complex onboarding programs
  • Experience defining and leveraging metrics
  • Experience running global enablement programs
Perks:
  • Health, pharmacy, optical and dental care benefits
  • Paid time off
  • Sick time off
  • Short term and long term disability coverage
  • Life insurance
  • 401k contribution

Job Details

Who we are:

Motive empowers the people who run physical operations with tools to make their work safer, more productive, and more profitable. For the first time ever, safety, operations and finance teams can manage their drivers, vehicles, equipment, and fleet related spend in a single system. Combined with industry leading AI, the Motive platform gives you complete visibility and control, and significantly reduces manual workloads by automating and simplifying tasks.

Motive serves more than 120,000 customers – from Fortune 500 enterprises to small businesses – across a wide range of industries, including transportation and logistics, construction, energy, field service, manufacturing, agriculture, food and beverage, retail, and the public sector.

Visit gomotive.com to learn more.

 

Locations: Austin, TX or Nashville, TN (hybrid) or US-Remote 

About the Role:

Motive’s Enablement Team plays a critical role in the strategic implementation of key business initiatives and driving meaningful business impact across our Revenue organizations (Sales, Sales Development, Sales Engineering, Customer Success). We are seeking an experienced Director of GTM Onboarding to lead and scale our global onboarding programs for Account Executives, Sales Development Representatives, Sales Engineers, and other GTM roles. This individual will ensure that new frontline team members are equipped with the information and skills they need to win in their roles.

What you'll do:

Program Evaluation and KPI Definition:

  • Evaluate the current onboarding and enablement programs, defining the right metrics to measure effectiveness (e.g., ramp times, leading indicators).
  • Develop and implement a comprehensive set of KPIs that provide insights into the onboarding program’s efficiency and impact.

Structure Role-Based Tracks:

  • Design and implement highly specific role-based training tracks across GTM roles.
  • Ensure alignment with global training curriculum while tailoring content to regional, segment- or role-specific needs.

“Bridge” Programs:

  • Create and oversee bridge programs (e.g., SDR to AE) that prepare top performers for advanced roles within the organization.
  • Develop detailed program components, including live sessions, self-paced learning, and hands-on activities.

Leadership and Team Development:

  • Provide hands-on coaching and support to the onboarding team of 12.
  • Grow the team efficiently to keep pace with company expansion.

Cross-Functional Collaboration:

  • Collaborate closely with departments such as Product, Marketing, Sales Operations, Finance, and Legal to ensure a comprehensive training curriculum.
  • Secure commitments for support and resources needed for program success.

Tech Stack Mastery:

  • Leverage project management, artificial intelligence, and onboarding-specific technology to manage and optimize the onboarding experience.
  • Stay abreast of new technologies that can enhance training delivery.

Executive Reporting and Business Justification:

  • Regularly report progress and success metrics to executive leadership.
  • Build and present business justifications for additional resources as needed.

Engagement and Innovation:

  • Increase engagement by introducing new approaches and practices (e.g., video, virtual, gamification solutions).
  • Design onboarding programs methodically, ensuring sustainability and guaranteeing that changes are updated within a pre-defined SLA.

What We're Looking For:

  • Minimum of 7 years of experience in sales enablement, with a preference for experience at large companies (5,000+ employees) and experience managing offshore teams/BPOs.
  • Experience in scaling sales onboarding and enablement programs in a fast-growing SaaS company. 
  • Experience in managing and leading sales onboarding/enablement teams 
  • Proven track record of building and scaling complex onboarding programs across multiple organizations and/or regions.
  • Experience defining and leveraging metrics to measure and improve onboarding programs.
  • Strong leadership qualities, embodying ownership, tenacity, and resilience in driving the onboarding function.
  • Experience in adding clarity and structure to an ambiguous environment, building business justifications for necessary resources, and reporting progress to executive leadership.
  • Background with consultative, solution selling methodologies, and training programs.
  • Strong ability to represent concepts, and summarize and communicate complex ideas into the curriculum with a strong sense of how sales professionals think, operate, and absorb training.
  • Experience running global enablement programs and understanding diverse markets and cultures.
  • Ability to customize onboarding experiences to various roles and segments.
  • Expert communicator with a strong ability to build relationships and influence stakeholders.
  • Demonstrated history of customer-first, result-orientation, and ownership.

 

Pay Transparency
Your compensation may be based on several factors, including education, work experience, and certifications. For certain roles, total compensation may include restricted stock units. Motive offers benefits including health, pharmacy, optical and dental care benefits, paid time off, sick time off, short term and long term disability coverage, life insurance as well as 401k contribution (all benefits are subject to eligibility requirements). Learn more about our benefits by visiting Motive Perks & Benefits.

The compensation range for this position will depend on where you reside. Motive uses three geographic zones to determine pay range. For this role, the compensation ranges are:

San Francisco, California

$239,000 - $299,000 USD

U.S. metropolitan areas: Los Angeles, San Diego, New York City Area, Seattle, Washington D.C.

$229,000 - $286,000 USD

Other locations in the United States

$187,000 - $286,000 USD

Creating a diverse and inclusive workplace is one of Motive's core values. We are an equal opportunity employer and welcome people of different backgrounds, experiences, abilities and perspectives. 

Please review our Candidate Privacy Notice here .

UK Candidate Privacy Notice here.

The applicant must be authorized to receive and access those commodities and technologies controlled under U.S. Export Administration Regulations. It is Motive's policy to require that employees be authorized to receive access to Motive products and technology. 

#LI-Remote

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About The Company

Motive builds technology to improve the safety, productivity and profitability of businesses that power the physical economy. We serve more than 120,000 businesses, across a wide range of industries including construction, field service, agriculture, trucking and logistics, delivery, and more.


At Motive, we are committed to building a company that creates products customers love and fostering a culture that enables people to do their best work. We are looking for people from all backgrounds who want to make an impact on the millions of businesses that power the physical economy.


Please visit gomotive.com or email us at feedback@gomotive.com for more info.

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