Director of International Product Marketing

6 Hours ago • 7 Years + • $150,100 PA - $225,000 PA

Job Summary

Job Description

The Director of International Product Marketing will lead and manage a team of product marketers. They will be responsible for developing and executing go-to-market strategies, creating marketing materials, and enabling sales teams. This role involves collaborating with product management, sales, and marketing teams to drive product positioning, market awareness, and sales enablement. The Director will also conduct market research and competitive analysis, while reporting results against KPIs globally. The candidate will lead activation of global Product Marketing teams to deliver GTM strategy, storytelling, messaging, pitch decks, promotional collateral, sales enablement material, and competitive positioning across regions. They will partner with central product marketing teams responsible for global products to support roll out of positioning in local markets.
Must have:
  • 7+ years leading Product Marketing teams in international markets.
  • Experience in Product Marketing, Sales Enablement, DaaS, or SaaS Product Management.
  • Ability to engage and influence senior level stakeholders.
  • Strong project management skills and attention to detail.
Good to have:
  • MBA preferred.
  • Exceptional content writing and presentation skills.
Perks:
  • Flexible benefits including flexible time off for exempt associates.
  • Paid time off for non-exempt associates.
  • Health benefits (including medical, dental, and vision plan options).
  • Mental health support.
  • Tuition reimbursement.

Job Details

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What We'll Bring:

At TransUnion, we strive to build an environment where our associates are in the driver’s seat of their professional development, while having access to help along the way. We encourage everyone to pursue passions and take ownership of their careers. With the support of colleagues and mentors, our associates are given the tools needed to get where they want to go. Regardless of job titles, our associates have the opportunity to learn new things and be a leader every day.

Come be a part of our team – you’ll work with great people, pioneering products and cutting-edge technology.

What You'll Bring:

  • Track record years of experience in Product Marketing, Sales Enablement, DaaS or SaaS Product Management, or Product Strategy working across international markets
  • 7+ years leading Product Marketing teams with diverse skill sets and experience levels in a variety of regions
  • Familiarity with working cross-functionally in a complex matrix organization and an ability to indirectly manage cross-functional roles across regions
  • Ability to engage and influence senior level stakeholders across the organization and regions
  • Self-motivated and able to work in an organized way in a fast-paced environment with minimal supervision 
  • Ability to adjust to frequently changing priorities and fast-paced environments and drive team towards results
  • Strong ability to train, develop and unlock talent while streamlining best practices broadly
  • Strong project management skills, attention to detail, and bias towards execution 
  • Exceptional content writing and presentation skills
  • Education: Four-year accredited college degree required. MBA preferred
  • Ability to travel up to 30 – 40% internationally

Impact You'll Make:

  • Lead and manage a team of talented product marketers with deep knowledge of our solutions, customers and the market across international regions
  • Lead activation of global Product Marketing teams to deliver GTM strategy, storytelling, messaging, pitch decks, promotional collateral, sales enablement material, and competitive positioning across regions
  • Partner with product management leadership to develop GTM strategy, track KPIs, and co-manage pipeline and revenue
  • Partner with sales and vertical regional leadership to evaluate and prioritize segments for focused marketing efforts, and develop value propositions and product messaging for go-to-market activities
  • Partner with central product marketing teams responsible for global products to support roll out of positioning in local markets
  • Build market awareness of our solutions by participation with industry events and speaking engagements
  • Consistent engagement with the analyst and influencer communities to ensure they are up to speed and familiar with our portfolio of offerings across the markets
  • Perform market research, win/loss analysis, and competitive analysis for product positioning and to drive sales enablement.
  • Work closely with the respective functions in marketing (Marketing Planning & Management, Campaign Management, Content, Events, Media, Branding & Design, Web teams) to execute on GTM strategies and report/synthesize results against KPIs globally

Qualified applicants with arrest or conviction records will be considered for employment in accordance with applicable law, including the Los Angeles County Fair Chance Ordinance for Employers, the San Francisco Fair Chance Ordinance, Fair Chance Initiative for Hiring Ordinance, and the California Fair Chance Act.

Adherence to Company policies, sound judgment and trustworthiness, working safely, communicating respectfully, and safeguarding business operations, confidential and proprietary information, and the Company’s reputation are also essential expectations of this position.

This is a hybrid position and involves regular performance of job responsibilities virtually as well as in-person at an assigned TU office location for a minimum of two days a week.

Benefits:

TransUnion provides flexible benefits including flexible time off for exempt associates, paid time off for non-exempt associates, up to 12 paid holidays per year, health benefits (including medical, dental, and vision plan options and health spending accounts), mental health support, disability benefits, up to 12 weeks of paid parental leave, adoption assistance, fertility planning coverage, legal benefits, long-term care insurance, commuter benefits, tuition reimbursement, charity gift matching, employee stock purchase plan, 401(k) retirement savings with employer match, and access to TransUnion’s Employee Resource Groups. Spousal, domestic partner, and other eligible dependent coverage is available on select health and welfare plans.

We are committed to being a place where diversity is not only present, it is embraced. As an equal opportunity employer, all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, age, disability status, veteran status, genetic information, marital status, citizenship status, sexual orientation, gender identity or any other characteristic protected by law.

Pay Scale Information :

The U.S. base salary range for this position is $150,100.00 - $225,000.00 annually. *The salary range for this position reflects a reasonable estimate of the range of compensation for this job. At TransUnion, actual compensation is based on careful consideration of additional factors such as (but not limited to) an individual’s education, training, work experience, job-related skill set, location, and industry knowledge, as well as the scope and responsibilities of the position and market considerations.

Regular, fulltime non-sales positions may be eligible to participate in TransUnion’s annual bonus plan. Certain positions may be also eligible for long-term incentives and other payments based on applicable company guidance and plan documents.


 

TransUnion's Internal Job Title:

Director, Product Marketing

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About The Company

TransUnion is a global information and insights company that makes trust possible in the modern economy. We do this by providing an actionable picture of each person so they can be reliably represented in the marketplace.  As a result, businesses and consumers can transact with confidence and achieve great things.  

This picture is grounded in our legacy as a credit reporting agency which enables us to tap into both credit and public record data; our data fusion methodology that helps us link, match and tap into the awesome combined power of that data; and our knowledgeable and passionate team, who stewards the information with expertise, and in accordance with local legislation around the world.

A leading presence in more than 30 countries across five continents, TransUnion provides solutions that help create economic opportunity, great experiences and personal empowerment for hundreds of millions of people.

We call this Information for Good®—it’s our purpose, and what drives us every day.

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