Senior Analytical Lead, Large Customer Sales, Agency (English, Portuguese)
About the job
SummaryBy Outscal
- Bachelor's degree or equivalent practical experience
- 8 years of experience in media analytics, advertising sales, digital media and marketing, consulting, or financial analysis
- Ability to communicate in English and Portuguese fluently
- Analyze internal and external data, identify opportunities, anticipate risks, develop solutions to customer marketing challenges, and measure success
- 1 year of experience with marketing measurement and attribution techniques
- 1 year of experience in a client-facing role
- Knowledge of SQL, databases, and automation techniques
- Ability to analyze large datasets and distill them into actionable insights
Minimum qualifications:
- Bachelor's degree or equivalent practical experience.
- 8 years of experience in media analytics, advertising sales, digital media and marketing, consulting, or financial analysis.
- Ability to communicate in English and Portuguese fluently to support client relationship management in this region.
Preferred qualifications:
- 1 year of experience with marketing measurement and attribution techniques (e.g., offline measurement, MMM, MTA, attribution) and Google advertising products (e.g., Google Ads, Google Analytics, Google Marketing Platform, etc.).
- 1 year of experience in a client-facing role, with the ability to influence across levels.
- Knowledge of SQL, databases, and automation techniques (e.g., dashboards, automating custom reports, materializing tables).
- Ability to analyze large datasets and distill them into actionable insights that are presented in a logical and compelling story.
- Excellent communication skills with the ability to deliver simple and compelling stories.
About the job
Businesses that partner with Google come in all shapes, sizes and market caps, and no one Google advertising solution works for all. Your knowledge of online media combined with your communication skills and analytical abilities shapes how new and existing businesses grow. Using your relationship-building skills, you provide Google-caliber client service, research and market analysis. You anticipate how decisions are made, persistently explore and uncover the business needs of Google's key clients and understand how our range of product offerings can grow their business. Working with them, you set the direction and the strategy for how their advertising can reach thousands of users.
As an Analytical Lead at Google, your focus will be to leverage data and analytics to deliver business growth for some of the largest companies in Brazil. You will work with agencies and partners, acting as a consultant and advisor on measurement solutions and identifying new opportunities, always maintaining a growth-oriented approach.
This role involves finding insights from data and effectively communicating them to drive action. You will utilize your communication skills to address key challenges, such as measuring attribution across online and offline platforms, developing consumer insights, and creating data-driven strategies to develop business through digital media. You will also play an important role in ensuring these solutions are implemented, advocating for change within client organizations and presenting your recommendations to stakeholders at all levels.
Responsibilities
- Develop measurement maturity with Google’s agencies.
- Build and strengthen relationships with cross-functional teams to deliver the best of Google to our clients.
- Analyze internal and external data, identify opportunities, anticipate risks, develop solutions to customer marketing challenges, and measure success.
- Advise on marketing analytics, including attribution, lifetime value, customer segmentation, behavior insights, data integration, and measurement.
About The Company
A problem isn't truly solved until it's solved for all. Googlers build products that help create opportunities for everyone, whether down the street or across the globe. Bring your insight, imagination and a healthy disregard for the impossible. Bring everything that makes you unique. Together, we can build for everyone.
