Brand Manager - TUMS & Nexium (12-mo Contract)

1 Month ago • 5 Years +

Job Summary

Job Description

The Brand Manager will lead the TUMS and Nexium brands in a secondment role, managing the brand strategy and daily operations. Responsibilities include developing and refining the brand's strategic direction, leading market activation planning, managing the Profit & Loss (P&L), managing brand equity, overseeing agency and cross-functional relationships, executing programs and plans, and collaborating with the sales team. The role requires strong marketing experience, strategic thinking, analytical skills, and excellent communication skills to achieve short-term and long-term brand sales and profit objectives.
Must have:
  • 5+ years of brand management experience in CPG
  • Strong critical thinking skills
  • Experience delivering insights-based strategic choices
  • Experience in leading cross-functional teams
Good to have:
  • Master’s degree
  • Business acumen
  • Experience working in a fast-paced environment
  • Self-starter with ability to adapt
Perks:
  • Competitive compensation
  • Inclusive, diverse, and collaborative culture
  • Commitment to development and career progression
  • Hybrid model in a modern office
  • Fitness centre and bistro onsite

Job Details

Please note: Visa sponsorship or relocation will not be offered for this position.

**12-mo Contract**

Hello. We’re Haleon. A new world-leading consumer health company. Shaped by all who join us. Together, we’re improving everyday health for billions of people. By growing and innovating our global portfolio of category-leading brands – including Sensodyne, Advil, Voltaren, Robax, NeoCitran, Buckley’s, Otrivin, and Centrum – through a unique combination of deep human understanding and trusted science. What’s more, we’re achieving it in a company that we’re in control of. In an environment that we’re co-creating. And a culture that’s uniquely ours. Care to join us. It isn’t a question. 

We encourage applicants with accessibility needs to notify us if they have any accommodation needs during the application and/or interview process. Please visit www.haleon.com/accessibility to learn more about our commitment to accessibility.

Need more heart, less burn? We are seeking a dynamic and experienced Brand Manager to lead the TUMS and Nexium brands in a secondment role. For over 90 years, TUMS has been an iconic consumer healthcare staple, while Nexium is an emerging, premium brand. The successful candidate will have proven marketing experience, strategic thinking and analytical skills, is an excellent communicator, and have some fire in the belly (not heartburn!) to build these brands.

Job Purpose:

This 12-month contract role (with potential to extend) reports to a Marketing Portfolio Lead and will be responsible for the strategic oversight and daily management of the TUMS and Nexium business. As the Brand Manager, you will manage, lead, and be responsible for effectively deploying brand strategy. You will also provide execution leadership across all marketing areas to achieve short-term and long-term brand sales and profit objectives.

Why Join Haleon?

  • Competitive compensation;
  • Inclusive, diverse, and collaborative culture;
  • Commitment to development and career progression;
  • Hybrid model in a modern office located in Mississauga;
  • Fitness centre and bistro onsite.

Key Responsibilities:

This role will provide YOU with the opportunity to lead key activities to progress YOUR career.  These responsibilities include some of the following:

  • Autonomously develop, adapt, and refine strategic direction for the brand, grounded in consumer and customer insights
  • Lead the development of annual market activation planning focused on 3-year growth drivers, demonstrating strong leadership of brand-centric cross-functional teams
  • Accountable for the delivery of annual brand Profit & Loss (P&L), including sales and profit results, and actively manage budget items
  • Manage brand equity through successful deployment and localization of global toolkits
  • Manage agency and cross-functional relationships at both local and global levels to deliver breakthrough results, ensuring that the region’s needs are addressed within the global matrix
  • Drive superior execution of programs and plans to bring the brand strategies to life, including media, creative development, and digital programs
  • Collaborate with the sales team to drive strong customer engagement and in-store support
  • Drive accountability, tracking results on key brand programs, recommending course correction as necessary based on performance versus Key Performance Indicators

Basic Qualifications and Skills:

We are looking for professionals with these required skills to achieve our goals:

  • Bachelor’s degree
  • 5 or more years of brand management experience in CPG
  • Strong critical thinking skills and the ability to translate learnings into clear, concise, and effective comms
  • Experience delivering insights-based strategic choices and translating them to brand levers (consumer communications, media planning, PR activations, etc.)
  • Experience in leading cross-functional, highly collaborative and regional teams

Preferred Qualifications:

If you have the following characteristics, it would be a plus:

  • Master’s degree
  • Business acumen
  • Experience working in a fast-paced, entrepreneurial environment
  • Self-starter with the ability to adapt and work effectively within a variety of situations, including organizational changes and changes in job demands

#Li-Hybrid

    Care to join us. Find out what life at Haleon is really like www.haleon.com/careers/

    At Haleon we embrace our diverse workforce by creating an inclusive environment that celebrates our unique perspectives, generates curiosity to create unmatched understanding of each other, and promotes fair and equitable outcomes for everyone. We're striving to create a climate where we celebrate our diversity in all forms by treating each other with respect, listening to different viewpoints, supporting our communities, and creating a workplace where your authentic self belongs and thrives. We believe in an agile working culture for all our roles. If flexibility is important to you, we encourage you to explore with our hiring team what the opportunities are.

    As you apply, we will ask you to share some personal information, which is entirely voluntary. We want to have an opportunity to consider a diverse pool of qualified candidates and this information will assist us in meeting that objective and in understanding how well we are doing against our inclusion and diversity ambitions. We would really appreciate it if you could take a few moments to complete it. Rest assured, Hiring Managers do not have access to this information and we will treat your information confidentially.

    Haleon is an Equal Opportunity Employer. All qualified applicants will receive equal consideration for employment without regard to race, color, national origin, religion, sex, pregnancy, marital status, sexual orientation, gender identity/expression, age, disability, genetic information, military service, covered/protected veteran status or any other federal, state or local protected class.
     

    Accommodation Requests

    If you require a reasonable accommodation or other assistance to apply for a job at Haleon at any stage of the application process, please let your recruiter know by providing them with a description of specific accommodations you are requesting. We’ll provide all reasonable accommodations to support you throughout the recruitment process and treat all information you provide us in confidence.

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    About The Company

    Hello. We’re Haleon. A new world-leadingconsumer healthcarecompany. Shaped by all of us. Together, we’re improving everyday health for millions of people. By growing and innovating our global portfolio of category-leading brands – including Sensodyne, Panadol,Advil, Voltaren,Theraflu, Otrivin,and Centrum – through a unique combination of deep human understanding and trusted science. What’s more, we’re achieving it in a company that we’re building together. In anenvironment thatwe’re co-creating. And a culture that’s uniquely ours. Care to join us.

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