Manager, Corporate Digital Brand Strategy

The Corporate Branding team at TelevisaUnivision is looking for a Manager, Corporate Digital Brand Strategy to join our team!

In this role, you will oversee the planning, execution, and ongoing advancement of the corporate website and related digital platforms that serve as key brand and business touchpoints. From flagship pages to program-specific microsites, you will ensure all corporate digital experiences reflect a unified brand identity, support enterprise strategic initiatives, and drive meaningful engagement with key stakeholders.

ABOUT YOU:

You are a strategic brand thinker with a deep understanding of how digital platforms influence corporate identity and shape brand perception across all channels. You bring proven experience in leading and evolving corporate websites and digital ecosystems that reflect organizational values, drive business goals, and deliver a cohesive experience for all stakeholders. You thrive in cross-functional environments, offering strategic solutions and enhancements while bringing corporate digital pages and platforms to life.

YOUR DAY-DAY: (aka Responsibilities)

• Lead the strategy and evolution of the corporate website and digital brand platforms, ensuring alignment with enterprise objectives and brand standards.
• Oversee the creation and refinement of corporate webpages and microsites that support high-priority initiatives and business storytelling.
• Partner with internal stakeholders to shape the vision, define success metrics, and align deliverables for high-impact corporate digital initiatives.
• Translate strategic messaging into structured, engaging digital experiences that reflect the brand’s voice and visual identity.
• Guide content planning, review cycles, and readiness for page launches or updates, ensuring clarity and consistency across platforms.
• Analyze engagement data and user behavior to identify improvement opportunities that enhance the digital brand experience.

YOU HAVE: (aka Qualifications)

• A bachelor’s degree in Marketing, Branding, Digital Media, or a related field.
• 5+ years of experience leading digital brand initiatives, with a focus on corporate websites and platform strategy.
• A strong track record of managing cross-functional digital projects that align with brand and business objectives.
• Familiarity with CMS platforms and digital tools used to maintain and optimize corporate web presence.
• Experience using analytics and performance insights to inform decisions and enhance digital engagement.

OUR BENEFITS:

TelevisaUnivision believes that a happy, well-balanced employee is what makes our culture thrive. We offer a wide selection of perks and benefits including PTO; tuition reimbursement; wellness and employee support programs; 401K; and life and other insurance plans. This is all in addition to our comprehensive and competitive health benefits package featuring medical, dental and vision coverage options.

#LI-ONSITE

TelevisaUnivision is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to characteristics protected by law.