Marketing Manager

3 Months ago • 8 Years + • Marketing

Job Summary

Job Description

The Marketing Manager at Visa plays a crucial role in generating Value Added Service (VAS) revenue by delivering effective marketing solutions for clients. Responsibilities include market research to identify opportunities for campaigns and promotions, overseeing marketing materials production, and tracking campaign success. This role collaborates with sales, product, and consulting teams, as well as clients, to identify key marketing opportunities and develop/execute strategies to drive client business success. Key duties encompass: collaborating with various functions to co-create and deliver effective marketing services, acting as the primary client contact, partnering with agencies to ensure project delivery, evaluating marketing program effectiveness, overseeing administrative deliverables, serving as a brand and marketing steward, and ensuring brand alignment with its vision and purpose.
Must have:
  • 8+ years of work experience in marketing
  • Bachelor's Degree
  • Business proficiency in English and Japanese
  • Strong analytical skills
  • Deep understanding of market trends, including digital marketing
  • Ability to take responsibility and accountability
  • Ability to work under pressure and meet deadlines
  • Openness to learning from mistakes
Good to have:
  • Ability to think both strategically and creatively
  • Attention to detail
  • Willingness to contribute to a culture of creativity and innovation

Job Details

Company Description

Visa is a world leader in payments and technology, with over 259 billion payments transactions flowing safely between consumers, merchants, financial institutions, and government entities in more than 200 countries and territories each year. Our mission is to connect the world through the most innovative, convenient, reliable, and secure payments network, enabling individuals, businesses, and economies to thrive while driven by a common purpose – to uplift everyone, everywhere by being the best way to pay and be paid.

Make an impact with a purpose-driven industry leader. Join us today and experience Life at Visa.

Job Description

What does a Marketing Manager do

The Marketing Manager at Visa plays a key role in generating Value Added Service (VAS) revenue by delivering effective marketing solutions for clients. The responsibilities include planning and delivery of Marketing Services such as market research to identify opportunities for campaigns and promotions, overseeing the production of all marketing materials, and tracking the success of marketing campaigns. The Manager collaborates closely with other functions such as sales, product and consulting teams and clients to identify key marketing opportunities and develop and execute marketing strategies to drive our clients’ business success.

Detailed responsibilities include:

  • Collaborate with multiple functions such as sales, product and consulting teams to co-create and deliver effective marketing services and strategy for clients based on the account plan, driving VAS revenue
  • Act as the primary point of contact for clients, addressing their needs and inquiries related to marketing activities.
  • Collaborate with multiple functions to co-create and deliver effective marketing services and strategy for clients based on the account plan, driving VAS revenue.
  • Partner with advertising, media, digital, and promotion agencies to ensure the delivery and execution of projects.
  • Evaluate the effectiveness of marketing programs to identify areas for improvement.
  • Oversee all administrative deliverables related to marketing activities, ensuring full compliance with the organization's policies and processes.
  • Serve as a brand and marketing steward, ensuring the brand is always presented in alignment with its vision and purpose.

 

This is a hybrid position. Hybrid employees can alternate time between both remote and office. Employees in hybrid roles are expected to work from the office 2-3 set days a week (determined by leadership/site), with a general guidepost of being in the office 50% or more of the time based on business needs.

Qualifications

What do you need:

  • 8+ years of work experience, particularly in marketing, with a Bachelor’s Degree.
  • Business proficiency in English and Japanese.
  • Ability to think both strategically and creatively, while maintaining attention to detail.
  • Strong analytical skills with the ability to interpret market data and apply it to marketing strategies and executions to achieve desired results.
  • Deep understanding of market trends, including digital marketing.
  • Willingness to take responsibility and accountability for the successful delivery of projects in collaboration with internal and external stakeholders.
  • Ability to work under pressure and meet deadlines.
  • Openness to learning from mistakes and contributing to a culture of creativity and innovation.

Additional Information

Visa is an EEO Employer. Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, sexual orientation, gender identity, disability or protected veteran status. Visa will also consider for employment qualified applicants with criminal histories in a manner consistent with EEOC guidelines and applicable local law.

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