Marketing Operations Manager

Job Title

Job Description

As the Marketing Operations Manager you will drive superior customer value by facilitating the market’s annual planning processes, ensuring coordination of the marketing plans for the market across the Businesses. You will be responsible for the execution of the marketing plans/ initiatives and driving the implementation and adherence to the marketing processes across the market together with the Head of Marketing Operations in Health Systems Marketing. You will be responsible for incorporating marketing related measures.

You are responsible for

• Collaborating with Marketing Operations Managers EU in planning marketing activities in CEE
• Collaborating with local business specialists to understand customer needs and ensure representation in Europe and local plans. Budget management, PO management and reporting,
• Providing input on local customers insights related to the selected campaigns and defining requirements for localization of content across all platforms
• Supporting the localization of marketing assets based on local needs, e.g., case-study and proof-points creation, and ensuring all relevant approvals obtained
• Defining local ad-hoc content creation requirements, briefing with agency, and review of agency output
• Assessing quality of content and timing provided by European team, ensuring customer needs are prioritized and addressed
• Driving and reporting on performance of content created for local needs
• Uploading and managing local content on Philips Asset Library
• Managing local sales enablers, incl. availability on Seismic, localization and validation (e.g., local reference stories), and ensure training and delivery to local teams
• Understanding the local media landscape: negotiating, purchasing, briefing and reporting on local zone-specific media and ensuring full integration into audience plan
• Integration of local events into audience plan together with Events Manager
• Management of zone association and society requirements and relationships. Collaboration with Marketing Operations Managers EU to ensure integration in ecosystems and measurement of impact

You're the right fit if

• 5+ years of proven experience within the marketing area, gained in big global organizations. Experience in interactions with sales and business marketing organization,  

• Excellent stakeholder management skills – proven experience in working with different levels stakeholders, ability to influence peers and internal stakeholders regardless of reporting lines. Strong communication skills,

• Strong project management skills, proven skills in planning and coordinating marketing activities at local level,

• Strong operational and execution focus, driven by customer intimacy. Results oriented: take personal accountability to deliver results,

• Problem Solving skills. Supports continuous improvement via using LEAN methodology.

• Can – do attitude, flexibility and ability to work with ad-hoc tasks,

• Ideally experience and knowledge of the local Health Systems industry,

• Fluent English in speaking and writing. BA degree within the relevant area.

How we work together

We believe that we are better together than apart - this means working in-person at least 3 days per week.


About Philips
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• Learn more about our purpose.

If you’re interested in this role and have many, but not all, of the experiences needed, we encourage you to apply. You may still be the right candidate for this or other opportunities at Philips. Learn more about our commitment to diversity and inclusion here.