Performance Marketing Manager

Job Type: Full-time

Location: Noida Sector- 3

Roles and Responsibilities:

● Lead overall digital marketing with revenue and CAC responsibility across a portfolio of courses, with focus on overall user growth and working on growth loops.

● Ability to effectively market products across regions and spectrum of demographics.

● Define performance marketing strategy across paid search, paid social and other sponsored publisher channels to deliver quarterly revenue and CAC targets for a portfolio of courses.

● Own end-to-end execution, while working closely with Business, Creative, and Analytics teams.

● Work at the trifecta of data, performance & creative to maximize impact for your marketing campaigns.

● Work with content and creative teams to develop marketing assets to market across digital platforms.

● Navigate cross functional relationships with Tech, Analytics product & Creative teams to solve problems or to up performance of marketing campaigns.

Skills and Qualifications:

● Bachelor’s degree in marketing, Communications, or related field.

● Experience of 3 years in performance marketing.

● Someone who can manage complexity and is good at problem solving with a first principle approach.

● Managed revenue deliverable portfolio, ideally with high budget management experience.

● Created high business impact and worked in high growth b2C start-ups in growth marketing, preferably in user growth functions. Experience in performance marketing is a must.

● Highly data driven and analytically very strong. This is a must have.

● Have excellent understanding of channels like Google, Facebook and LinkedIn for performance marketing.

● Excellent communication & presentation skills with great project management expertise. This is a strong advantage.

What’s in it for you:

● Be part of a team, which is highly performance driven and is at the center of driving the revenue growth of the organization.

● Overall experience of growth marketing with strong revenue delivery experience.

● Cross functional exposure, work on growth marketing strategies along with product, content, and creative team.

● Be part of an organization, which is at the cusp of driving innovation across the Astrotech industry.

● Career growth opportunities across the length and breadth of growth marketing, product and across the organization in a variety of functions.