Publishing Brand Planner/Market Planner

This role, titled "Publishing Brand Planning/Market Planning", involves developing and executing comprehensive marketing strategies for game products within the domestic market. Responsibilities include devising overall marketing plans, managing various marketing aspects (advertising, content creation, media outreach, event marketing), and overseeing project execution from planning to evaluation. The ideal candidate will have at least 3 years of experience in domestic game marketing, a strong understanding of marketing channels (media, paid advertising, content marketing, partnerships), and exceptional creative and strategic skills. They should also demonstrate excellent communication, collaboration, and project management abilities. Experience with IP game marketing is a plus.