Senior CRM Manager - Sweden

1 Month ago • 4-8 Years • Marketing

Job Summary

Job Description

ComeOn Group seeks a Senior CRM Manager in Stockholm to lead and manage the Swedish CRM team across all brands. This role involves executing CRM strategies aligned with business objectives, utilizing data to gain player behavior insights, collaborating with cross-functional teams (marketing, telesales, VIP, CX), and driving CRM process improvements. Responsibilities include data analytics, CRM planning, team coaching, and project prioritization. The ideal candidate possesses strong English and Swedish fluency, CRM expertise, a marketing mindset, and team management experience.
Must have:
  • CRM strategy execution
  • Data analytics & insights
  • Cross-functional collaboration
  • Process improvement
  • Team management
  • Fluent in Swedish & English
Perks:
  • Competitive remuneration
  • Team events
  • Hybrid work model
  • Remote work options
  • 30 paid vacation days
  • Pension & insurance benefits
  • New laptop & smartphone
  • Health subsidy

Job Details

Description

ComeOn Group in short

Founded in 2008, ComeOn Group is a leading global player in the rapidly growing iGaming market. Having launched its first online brand in 2010, ComeOn Group is running a wide range of exciting brands across multiple markets. Managing a multi-brand portfolio on its proprietary platform, offering a secure, innovative, and entertainment-driven player experience in both casino and sports. ComeOn Group is an international employer within the iGaming industry and has over 500 talented employees across 7 main locations.

Location: Stockholm Office - Hybrid

This is a leadership role within the CRM team where the Senior CRM Manager is responsible for managing and leading the Swedish CRM Team across all brands as well as key/high profile CRM projects alongside the Head of Customer Engagement. You will be the driving force behind continued optimisation and success across the Swedish CRM team with strong project management, data analytics & organisational skills.

As a leader, in this role, you will be working across multiple brands, managing the CRM Team and ensuring we’re continuously optimising and improving month after month. Data analytics, CRM Planning, Coaching, Project Prioritisation will be key factors in this role.

Responsibilities:

  • Execution of CRM strategies across multiple brands, ensuring alignment with overall business objectives.
  • Utilising data sources to gain insights into player behaviour, market performance, campaign performance and translating into meaningful actions.
  • Collaborate cross-functionally with teams such as marketing, telesales, VIP, CX to align CRM initiatives with broader organisational initiatives.
  • Drive continuous improvement and innovation in CRM practices, processes, and technologies.
  • Stay updated with industry trends, best practices, and emerging technologies in CRM and customer experience management

About you:

  • Excellent knowledge of English
  • Fluent in Swedish
  • Marketing mindset and analytical traits
  • Experience of managing a team
  • CRM experience is a must
  • Methodical and structured
  • Social and loves working in multi-cultural environment
  • Likes sport, casino, live casino or other type of games


So what can you expect from ComeOn as a place of work?
 

  • A competitive remuneration package! 💰
  • Fantastic quarterly team events and weekly company events 😎
  • A one-time bonus to help you set up a comfortable workstation at home (we’re truly Hybrid!)
  • On top of our Hybrid work arrangement, up to 40 days a year to work fully remote from anywhere 🌎
  • 30 paid vacation days a year
  • Generous pension and insurance benefits
  • Brand new laptop and smartphone with fully paid plan
  • Generous health subsidy benefit
  • Company events, including breakfast mornings and Friday beers

At ComeOn, we've embraced a Hybrid Work model, giving our employees the flexibility to work some days at home. Our offices are thoughtfully designed to support this model, featuring practical workspaces for focused efforts and collaborative zones for dynamic creative exchanges. We believe in the power of collaboration to drive innovation and success. While our offices are known for their vibrant atmosphere, rest assured that our primary focus is on achieving results together. We prioritize efficiency and maintain a balance between hard work and camaraderie. When you visit our offices, expect a warm welcome and professional support. Choose ComeOn for your next career move, and experience a workplace that values productivity, teamwork, and the spirit of collaboration.

At ComeOn Group we value diversity and we take concrete action to ensure fairness in our recruitment process. We are committed to assessing candidates on their merit without discriminating against any applicant for whatever reason that is protected by law. We truly value you, as you are.

Want to know more about us just visit our website www.comeon-group.com or any of our social media channels to take a deep dive into our culture!

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About The Company

Founded in 2008, ComeOn Group is a leading global player in the rapidly growing iGaming market. Having launched its first online brand in 2010, ComeOn Group is running a wide range of exciting brands across multiple markets. Operating more than 20 brands on its proprietary platform providing a secure, innovative and entertainment-led player experience across casino and sports betting. ComeOn Group is an international employer within the iGaming industry and has over 500 talented employees across 7 main locations.


So - what can you expect from ComeOn as a place of work?


At ComeOn, we have adapted a Hybrid Work model which means that we offer our employees an option to pick their workstation for the day. Want to work from the office a few days a week and some days from home? That’s totally fine with us! ComeOn is known for their inviting and vibrant offices that offer creative areas for collaboration and desk set-ups designed for a Hybrid Work model. When you visit one of our offices you will always be welcomed by a friendly face that will take good care of you. It’s our curiosity that drives our innovative business forward and we work hard in a #runtogether spirit and we always make sure to top it up by #havingfun!


The ComeOn Moment


That moment when right before the roulette ball stops, or during when the penalty shoots out in the world cup final, when time slows down, when every heartbeat can be felt, when you think, whisper or scream ComeOn, ComeOn, ComeOn!


You don’t have to be a gambler to work at ComeOn Group, but you have to understand the power of having something at stake, with the potential to win or lose. We have all experienced this, if not with money on the table, maybe it was our hearts!

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