Senior Data Scientist, gTech Ads GCS Partner Engineering

2 Weeks ago • 4-6 Years • Data Analyst

Job Summary

Job Description

The Senior Data Scientist at gTech Ads GCS Partner Engineering will lead data science aspects of client engagements, focusing on marketing portfolio management. Responsibilities include collaborating with customers to identify and implement optimal statistical techniques, developing modeling frameworks, engaging stakeholders to ensure data readiness, and scaling proof-of-concept solutions. The role requires translating data and model results into actionable insights, integrating recommendations into business processes, and collaborating with internal teams to enhance Applied Data Science capabilities. This position necessitates strong cross-functional collaboration and the ability to deliver innovative, timely solutions to Google's largest Ads customers.
Must have:
  • Master's degree in quantitative discipline or equivalent experience
  • 4+ years experience using analytics to solve business problems
  • Proficiency in Python, R, SQL
  • Experience with statistical analysis and database querying
  • Lead data science aspects of client engagements
  • Collaborate with clients to solve problems and identify best statistical techniques
Good to have:
  • 2 years experience delivering ML insights to customers
  • 2 years experience using digital analytics and measurement solutions
  • Experience in Computer Vision and NLP in marketing analytics
  • Experience with Generative AI in marketing
  • Knowledge of statistical algorithms in Marketing Analytics

Job Details

Minimum qualifications:

  • Master's degree in a quantitative discipline such as Statistics, Engineering, Sciences, or equivalent practical experience.
  • 4 years of experience using analytics to solve product or business problems, coding (e.g., Python, R, SQL), querying databases or statistical analysis, or a PhD degree.

Preferred qualifications:

  • 2 years of experience delivering insights from Machine Learning (ML) to customers (e.g., problem scoping/definition, modeling, interpretation).
  • 2 years of experience using or deploying digital analytics and measurement solutions.
  • Experience in Computer Vision and Natural Language Processing (NLP) in the context of marketing analytics, with the ability to bring Generative Artificial Intelligence (GenAI) technologies to customer problems in marketing.
  • Knowledge of the statistical algorithms used in Marketing Analytics.

About the job

gTech Ads is responsible for all support and media and technical services for customers big and small across our entire Ad products stack. We help our customers get the most out of our Ad and Publisher products and guide them when they need help. We provide a range of services from enabling better self help and in-product support, to providing better support through interactions, setting up accounts and implementing ad campaigns, and providing media solutions for customers business and marketing needs and providing complex technical and measurement solutions along with consultative support for our large customers. These solutions range from bespoke and customized ones for our customers to scalable support for millions of customers worldwide. Based on the evolving needs of our ads customers, we partner with Sales, Product and Engineering teams within Google to develop better solutions, tools, and services to improve our products and enhance our client experience. As a cross-functional and global team, we ensure our customers get the best return on investment with Google and we remain a trusted partner.

The gTech Ads Google Customer Solutions (GCS) Partner Engineering team is made up of client-facing engineers delivering custom solutions and technical consulting to Google's advertisers, advertising agencies and other partners. In this role, you will solve business challenges by tailoring innovative solutions in a timely fashion. This unique role combines consulting and data science, and requires strong cross-functional operations. You will be responsible for executing on gTech’s strategy and goal to deliver applied data science to Google's largest Ads customers.

Responsibilities

  • Lead data science aspects of client engagements in the area of marketing portfolio management.
  • Collaborate with customers to solve their problems and identify the best statistical techniques that can solve the problem, and own the development of modeling framework.
  • Engage important stakeholders to assess data and model readiness, and be able to scale a proof-of-concept to a solution.
  • Work with customer and internal teams to translate data and model results into tactical and strategic insights for decision-making, and work with clients to integrate recommendations into business processes.
  • Collaborate with Product/Engineering teams to increase and optimize capabilities of the Applied Data Science team, and apply methods which create opportunities for scale, and help to drive innovation.

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