Talent Coordinator

8 Months ago • All levels • Marketing

Job Summary

Job Description

Talent Coordinator role in esports managing influencers, developing campaigns, and optimizing performance. Must have social media expertise and data analysis skills.
Must have:
  • Social Media
  • Data Analysis
  • Influencer Marketing
  • Campaign Development
Good to have:
  • Brand Marketing
  • Esports Industry
  • Talent Management
  • Marketing Degree

Job Details

The Opportunity:

Are you eager to dive into the dynamic world of esports and gaming, managing a diverse talent roster while using your digital marketing skills on platforms like Instagram, YouTube, and TikTok? Would you excel in providing hands-on talent management during events, ensuring each person delivers exceptional experiences while effectively communicating with influencers and marketing teams? Can you build strong talent relationships and align brands with core values while also evaluating campaign data for optimal performance?

As a Talent Coordinator, you will oversee a diverse roster of talent, including professional esports participants, content creators, and brand ambassadors. Your role will be pivotal in managing talent during events and activations, ensuring each person receives the necessary assistance and guidance to deliver exceptional experiences. Essential aspects of the role include fostering positive relationships with talent and educating them on brand development aligned with Team Liquid's mission, vision, and values. Additionally, you will work closely with sales and marketing teams to develop campaign strategies, streamline processes, and ensure brand compliance.

What You’ll Be Doing:

    • Manage an assigned roster of talent, including professional esports participants, content creators, and brand ambassadors
    • Provide assistance and guidance during events and activations, ensuring each talent receives adequate guidance
    • Build and maintain positive relationships with talent
    • Educate talent to ensure their brand development aligns with Team Liquid's mission, vision, and values
    • Monitor talent growth and facilitate mutual brand growth between Team Liquid and talent
    • Assist sales and marketing teams in developing campaign strategies and optimizing scheduling and fulfillment
    • Field incoming requests, liaise for talent with internal and external parties, and ensure brand compliance
    • Track campaign contracts, terms, and deliverables for existing and incoming influencers
    • Create business proposals and manage budgets, lodging, and logistics for travel and events
    • Create or audit reports on content platforms and social media, assist with post-buy reporting, and identify opportunities for process improvement
    • Intermittently partner with off-roster talent on campaigns and activations to broaden brand exposure

    What You’ll Need:

      • Familiarity with key social media platforms such as Instagram, YouTube, TikTok, etc., and basic digital marketing concepts
      • Ability to evaluate data and performance metrics of influence marketing campaigns to provide useful insights and recommendations for optimization
      • Ability to think creatively and propose new ideas for influence campaigns
      • Excellent written and verbal communication skills
      • Fluent in English

      You'll Earn Bonus Points If You Have: 

      • Experience in brand marketing and influencer marketing within an agency or brand environment
      • Genuine interest in gaining deeper insights into the gaming or esports industry
      • Experience in dealing with talents or influencers in any marketing campaign
      • Bachelor's degree in Marketing, Communication, Advertising, or a related field

      This is a position with a PJ (Pessoa Jurídica) type of contract.

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      About The Company

      Team Liquid is one of the biggest esports brands in the world. More than just a successful competitive gaming team, we are a broad based enterprise with businesses in online properties, video production, and influencer and campaign management. With headquarters in Los Angeles, Utrecht, São Paulo and Berlin we offer a global staff network and an unmatched partnership portfolio, we are shaping the future of esports. The results: multiple championships across a dozen games, the highest earning team in the world, and the longest brand partnership in esports with Alienware.

       

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