Theatrical Marketing Manager - EMEA

1 Month ago • 5 Years + • Campaign Management

About the job

Job Description

The EMEA Theatrical Marketing Manager at Crunchyroll leads the release of anime films across EMEA, managing campaigns from ideation to execution. Responsibilities include campaign strategy, tactical execution, creative asset management, budget control, and collaboration with internal and external partners. The role requires experience in film marketing, managing 360 integrated campaigns, and navigating cultural nuances across various territories. Success involves driving box office success and managing multiple film releases concurrently. The position reports to the Senior Manager, EMEA Theatrical Marketing and is based in London or Paris.
Must have:
  • 5+ years experience in entertainment marketing (film ideal)
  • High-impact theatrical campaign experience
  • Global 360 integrated campaign management
  • Cross-functional team collaboration
  • Budget and timeline management
  • Excellent project management skills
Perks:
  • Accrued PTO
  • Summer Fridays
  • Company Christmas vacations
  • Flexible schedule
  • Hybrid work schedule
  • Online yoga & wellness classes
  • Free Crunchyroll premium access
  • Crunchyroll store discounts
  • Prepaid Udemy account
  • Professional development courses & conferences
  • Company paid private medical, dental, vision
  • DC Pension Plan contribution
  • Travel reimbursement
  • Paid parental leave
  • EAP
  • Gym and Meal allowances
  • 8 Company paid Holidays plus 20 days of annual leave

About Crunchyroll

WE HELP EVERYONE BELONG. IT’S OUR PURPOSE.

Founded by fans, Crunchyroll delivers the art and culture of anime to a passionate community. We super-serve over 100 million anime and manga fans across 200+ countries and territories, and help them connect with the stories and characters they crave. Whether that experience is online or in-person, streaming video, theatrical, games, merchandise, events and more, it’s powered by the anime content we all love.

Join our team, and help us shape the future of anime!

About the role

We are looking for an EMEA Theatrical Marketing Manager to join our Theatrical Marketing team. We need someone who is passionate about their craft and has experience building film and entertainment campaigns.

 

You will...

  • Lead the EMEA release of new and sustaining anime film releases across a diverse range of genres, leading and galvanising the work with cross functional teams, and maintaining and building relationships with our creators / licensors.
  • Manage theatrical marketing campaigns from ideation to execution including campaign positioning and strategy, tactical campaign execution, and creative asset management.
  • Manage budgets and timelines, ensuring relevant partners stay informed about any campaign updates and release deliverables are met.
  • Be responsible for end-to-end launch, management, and tracking theatrical campaigns across traditional, digital, and emerging platforms.
  • Manage multiple responsibilities with a direct emphasis on film campaigns that drive awareness and global box office.

 

In the role of EMEA Theatrical Marketing Manager, you will report to the Senior Manager, EMEA Theatrical Marketing. We are considering applicants for the locations of London or Paris.

About You

We get excited about candidates, like you, because...

  • You have 5+ years of experience in similar roles in entertainment; experience working in film ideal.
  • You have experience working on high impact theatrical or entertainment campaigns
  • You have experience managing 360 integrated campaigns (including AV/trailers, digital/social, print and out-of-home) at a global level
  • You are well-versed in the preparation and delivery of campaigns, including requesting creative assets, project management, and working with both external and internal partners. 
  • You care about cultural nuances that come with working with global partners (external and internal) to plan campaigns and oversee execution across digital platforms, TV, events, and OOH.
  • You have experience collaborating with multiple territories on campaign components and marketing plans, ensuring alignment to overarching global campaign strategy, from campaign pitch, trailer launch, campaign strategy share-outs, and main campaign asset development. 
  • You have experience working with recaps and ongoing campaign reporting.
  • You have experience managing multiple titles at the same time, and working with many different internal and external teams (brand, publicity, research, data, research, and partnerships) to gain input on strategic direction and to inform planning and strategy.
  • You have strong project management skills and organizational skills; you thrive in a fast-paced environment.
  • You have an appreciation for movies/film!

 

Why you will love working at Crunchyroll

In addition to getting to work with fun, passionate and inspired colleagues, you will also enjoy the following benefits and perks:

  • Take Time for You - Accrued PTO, Summer Fridays, Company Christmas vacations, and flexible schedule, Hybrid work schedule.
  • Find Balance - Online yoga & wellness classes.
  • Work hard, watch hard - Free premium access to Crunchyroll along with monthly discounts to the Crunchyroll store.
  • Level Up - Prepaid Udemy account, professional development courses & conferences.
  • Press Play - Game nights, anime nights, online team buildings & celebrations.
  • Best-in class company paid private medical, dental, vision.
  • Salary contribution into a DC Pension Plan.
  • Reimbursement for travel to and from the office.
  • Paid parental leave for birthing parents and non birthing parents.
  • Employee Assistance Program (EAP) with counseling sessions available 24/7.
  • Gym and Meal allowances.
  • 8 Company paid Holidays plus 20 days of annual leave.

#LifeAtCrunchyroll #LI-Hybrid

About our Values

We want to be everything for someone rather than something for everyone and we do this by living and modeling our values in all that we do. We value

  • Courage. We believe that when we overcome fear, we enable our best selves.

  • Curiosity. We are curious, which is the gateway to empathy, inclusion, and understanding.

  • Service. We serve our community with humility, enabling joy and belonging for others.

  • Kaizen. We have a growth mindset committed to constant forward progress.

Our commitment to diversity and inclusion

Our mission of helping people belong reflects our commitment to diversity & inclusion. It's just the way we do business.

We are an equal opportunity employer and value diversity at Crunchyroll. Pursuant to applicable law, we do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.

Crunchyroll, LLC is an independently operated joint venture between US-based Sony Pictures Entertainment, and Japan's Aniplex, a subsidiary of Sony Music Entertainment (Japan) Inc., both subsidiaries of Tokyo-based Sony Group Corporation.

Questions about Crunchyroll’s hiring process? Please check out our Hiring FAQs: https://help.crunchyroll.com/hc/en-us/articles/360040471712-Crunchyroll-Hiring-FAQs

Please refer to our Candidate Privacy Policy for more information about how we process your personal information, and your data protection rights: https://tbcdn.talentbrew.com/company/22978/v1_0/docs/spe-jobs-privacy-policy-update-for-crpa-dec-21-22.pdf

Please beware of recent scams to online job seekers. Those applying to our job openings will only be contacted directly from @crunchyroll.com email account.

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About The Company

Crunchyroll connects anime and manga fans across 200+ countries and territories with the content and experiences they love. In addition to free ad-supported and subscription premium content, Crunchyroll serves the anime community across events, theatrical, games, consumer products, collectibles and manga publishing.


Anime fans have access to one of the largest collections of licensed anime through Crunchyroll and translated in multiple languages for viewers worldwide. Viewers can also access simulcasts — top series available immediately after Japanese broadcast.

The Crunchyroll app is available on over 15 platforms, including all gaming consoles.

Crunchyroll, LLC is an independently operated joint venture between US-based Sony Pictures Entertainment, and Japan’s Aniplex, a subsidiary of Sony Music Entertainment (Japan) Inc., both subsidiaries of Tokyo-based Sony Group Corporation

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