Supervisor Social Media & Influencer (m/w/d)

5 Months ago • 3-5 Years • Social Media

Job Summary

Job Description

Disney seeks a Supervisor Social Media & Influencer to strengthen its digital presence in Germany. Responsibilities include managing organic social media channels (Facebook, Instagram, TikTok, Threads, YouTube) for Disney Deutschland, Disney+, and Marvel; supporting social media campaigns across various Disney divisions; developing and executing social media campaigns; handling the entire social media lifecycle from content planning and creation to publishing and evaluation; supporting influencer campaigns for Studio and Disney+; assisting with event management; identifying digital trends; analyzing campaigns and generating recommendations; and utilizing Adobe Photoshop & Premiere. The role requires a strong understanding of social media KPIs and experience working with complex corporate structures.
Must have:
  • B2C Digital Marketing exp.
  • Organic Social Media Growth
  • Social Media Campaign Management
  • Influencer Campaign Management
  • Adobe Photoshop & Premiere
  • Fluent German & English
Good to have:
  • Event Management Experience
  • Agency Management
  • Entertainment Industry Experience

Job Details

Job Summary:

Disney steht für eine Welt voller Magie, Geschichten und Emotionen. Wir begeistern Menschen auf der ganzen Welt mit unseren Filmen, Streaming-Diensten, Produkten und Live-Erlebnissen.

Nun suchen wir nach einem Social Media Specialist (m/w/d), der unsere Marke auf digitalen Plattformen in Deutschland weiter stärkt. Der Fokus liegt auf organischem Social Media Marketing und du bekommst zudem die Chance, uns im Influencer Marketing zu unterstützen.

Wir erwarten eine Bereitschaft, primär (4+ Tage) aus unserem Münchener Büro zu arbeiten.

Zu deinen Aufgaben gehören im Wesentlichen:

  • Mit Verantwortlich für den Social-Media Auftritt der organischen Kanäle Disney Deutschland, Disney+ und Marvel auf den Plattformen Facebook, Instagram, TikTok, Threads und Youtube

  • Unterstützung bei Social Media Kampagnen im Bereich Studio, Disney+, Disney Consumer Products und Live Entertainment

  • Konzeption und Entwicklung der Social Media Kampagnen in enger Abstimmung mit dem Studio Marketing-, PR- und Mediateam

  • Handling der gesamten Social Media Wertschöpfungskette von Content-Planung, -Erstellung, -Freigabe sowie Veröffentlichung und anschließender Bewertung

  • Unterstützung bei Influencer Kampagnen primär im Bereich Studio und Disney+

  • Unterstützung bei der Vorbereitung, Planung und Organisation inkl. des Handlings von Influencern auf Events (Premieren und Screenings) sowie die Erstellung passender Social Media Assets

  • Identifikation von digitalen Trends und Wettbewerbsanalyse

  •  Analyse der abgeschlossenen Social Media und Influencer Kampagnen und Generierung von Handlungsempfehlungen für zukünftige, vergleichbare Kampagnen

Erforderliche Qualifikationen & Fähigkeiten

  • Abgeschlossenes Studium mit Marketingschwerpunkt, z.B. BWL, Kommunikationswissenschaften oder eine vergleichbare Ausbildung

  • Signifikante Berufserfahrung im Digital Marketing für B2C mit Fokus auf organischem Wachstum für gängige Social Media Plattformen, idealerweise im Entertainment Bereich

  • Arbeitserfahrung innerhalb oder mit komplexen Konzernen mit Multi-Brands und umfassenden Brand Guidelines

  • Tiefgreifende Kenntnisse der gängigen Social Media Plattformen (KPIs, Formate/ Konzepte) sowie der aktuellen Trends

  • Erste Erfahrung in der Steuerung von Social Media und Influencer Kampagnen und idealerweise bereits Erfahrungen im Eventmanagement

  • Verständnis der gängigen digitalen KPIs verbunden mit der Fähigkeit, Learnings abzuleiten und darauf basierend neue Impulse für zukünftige Kampagnen zu setzen

  • Gutes Verständnis für Assets & Copy; du kannst diese zur Abnahme bewerten und kleine Anpassungen selbstständig via Adobe Photoshop & Premiere vornehmen

  • Idealerweise Erfahrung in der effizienten Steuerung von Agenturen und Dienstleistern

  • Kommunikationsstärke, Belastbarkeit, Selbständigkeit, Sorgfalt und ein hohes Maß an Flexibilität

  • Fließende Deutsch- und Englischkenntnisse in Wort und Schrift

Unsere Unternehmenskultur ist von Diversität und Vielfalt geprägt. Daher berücksichtigen wir alle Bewerbungen - unabhängig von Geschlecht, Nationalität, ethnischer und sozialer Herkunft, Religion/Weltanschauung, Behinderung, Alter, sexueller Orientierung und Identität.

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About The Company

From classic animated features and exhilarating theme park attractions to cutting edge sports coverage, and the hottest shows on television, The Walt Disney Company has been making magic since 1923, creating unforgettable stories that connect with audiences around the world. And we’re just getting started!

The key to our success…. The Cast, Crew, Imagineers and Employees who honor Disney’s rich legacy by stretching the bounds of imagination to create the never-before-seen, bringing unparalleled entertainment experiences to people of all ages. Begin a career that delivers unparalleled creative content and experiences to audiences around the world and just imagine the stories you could be part of…

What is #LifeAtDisney like? It’s a series of magical moments with cast members and employees developing and telling our stories in the most innovative ways. Whether it’s a day spent as a Disney VoluntEAR, or celebrating the release of a new interactive experience, retail product or movie, our days are filled with the knowledge that we are creating entertainment experiences the whole family can enjoy. Follow @DisneyCareers on Facebook, Twitter and Instagram for a peek behind-the-curtain, and discover how you could connect to a world of stories with Disney!

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