Associate Director, Marketing

3 Months ago • 5 Years + • Marketing

About the job

Job Description

Razer seeks a talented marketing professional to lead Go-To-Market strategies for the Americas. Must have 5+ years of experience in gaming/consumer marketing, proven success in executing Go-To-Market plans, strong communication and collaboration skills.
Must have:
  • Gaming Marketing
  • Go-To-Market Plans
  • Strong Communication
  • Team Collaboration
Good to have:
  • Gaming Industry
  • Marketing Budget
  • Business Analytics
  • Competitive Analysis
Perks:
  • Global Mission
  • Gamer-Centric Culture

Joining Razer will place you on a global mission to revolutionize the way the world games. Razer is a place to do great work, offering you the opportunity to make an impact globally while working across a global team located across 5 continents. Razer is also a great place to work, providing you the unique, gamer-centric #LifeAtRazer experience that will put you in an accelerated growth, both personally and professionally.

Job Responsibilities :

Razer is looking for a talented marketing professional to be part of a fast-paced and highly impactful team. The Associate Director, Marketing is responsible for managing the Go-To-Market process for the Americas regions working with the global marketing team, business units, creative team, sales team, and finance.   

Duties & Responsibilities:

  • Drive the Go-To-Market process for Marketing in the region.

  • Deliver a 360-degree comprehensive sustained marketing plan and execution to impact sales and market share objectives.

  • Bring thought leadership to the Americas marketing team to deliver breakthrough marketing plans and execution leveraging regional and global marketing resources.

  • Lead quarterly planning process ensuring alignment with key functional stakeholders.

  • Partner with Business Units to execute campaigns managing from strategy to launch.

  • Manage a process from briefing to execution by connecting teams and making sure information flows between stakeholders including digital marketing, PR, channel marketing, events, and partnerships.

  • Manage marketing budget process from planning to monthly closuring with Finance.

  • Manage KPI and develop reporting that communicates marketing results.

  • Identify opportunities to drive product growth and user engagement.

  • Review business analytics to support recommendations on strategy and investment.

  • Conduct competitive product and marketing analysis.

Pre-Requisites :

Qualifications:

  • 5 years+ in a gaming marketing or consumer marketing

  • Gaming Industry Experience a plus

  • Track record of successfully executing go-to-market plans

  • Strong communication and team collaboration skill

Salary Ranges (per annum):

$110,169.00 - $183,615.00

Disclaimer: Exact compensation may vary based on skills, experience, and location.

Are you game?

View Full Job Description
$110.2K - $183.6K/yr (Outscal est.)
$146.9K/yr avg.
Irvine, California, United States

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About The Company

Shah Alam, Selangor, Malaysia (On-Site)

Shah Alam, Selangor, Malaysia (On-Site)

Singapore (On-Site)

King Of Prussia, Pennsylvania, United States (On-Site)

Singapore (On-Site)

King Of Prussia, Pennsylvania, United States (On-Site)

Singapore (On-Site)

Tokyo, Japan (On-Site)

Tokyo, Japan (Hybrid)

Singapore (On-Site)

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