Associate Manager, Communications

1 Month ago • 3-5 Years

Job Summary

Job Description

The Associate Manager, Communications will execute global communications plans for 2K’s sports titles, including NBA 2K, WWE 2K, PGA TOUR 2K and TopSpin 2K. The role involves supporting the Senior Manager in executing communication strategies and media relations campaigns. Responsibilities include managing PR campaigns, writing press releases, drafting pitch materials, building media relationships, coordinating global communication efforts, and reporting on results. The candidate should be passionate about gaming and sports.

Must have:

3-5 years of public relations experience
Experience in launching video games is a plus
Strong media relationships in gaming and tech industries
Excellent written and verbal communication skills

Good to have:

PR agency experience is preferred
Knowledge of the video games industry is preferred
Passion for NBA and gaming space

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communication

Job Details

Who We Are

2K is headquartered in Novato, California and is a wholly owned label of Take-Two Interactive Software, Inc. (NASDAQ: TTWO). Founded in 2005, 2K Games is a global video game company, publishing titles developed by some of the most influential game development studios in the world. Our studios responsible for developing 2K’s portfolio of world-class games across multiple platforms, include Visual Concepts, Firaxis, Hangar 13, CatDaddy, Cloud Chamber, 31st Union, HB Studios, and 2K SportsLab. Our portfolio of titles is expanding due to our global strategic plan, building and acquiring exciting studios whose content continues to inspire all of us! 2K publishes titles in today’s most popular gaming genres, including sports, shooters, action, role-playing, strategy, casual, and family entertainment.

Our team of engineers, marketers, artists, writers, data scientists, producers, thinkers and doers, are the professional publishing stewards of 2K’s portfolio currently includes several AAA, sports and entertainment brands, including global powerhouse NBA®️ 2K, renowned BioShock®️, Borderlands®️, Mafia, Sid Meier’s Civilization®️ and XCOM®️ brands; popular WWE®️ 2K and WWE®️ SuperCard franchises, TopSpin 2K25, as well as the critically and commercially acclaimed PGA TOUR®️ 2K

At 2K, we pride ourselves on creating an inclusive work environment, which means encouraging our teams to Come as You Are and do your best work! We encourage ALL applicants to explore our global positions, even if they don’t meet every requirement for the role. If you're interested in the job and think you have what it takes to work at 2K, we encourage you to apply!

What We Need

The Global Communications team is looking for an Associate Manager, Communications to execute global communications plans for 2K’s award-winning sports titles, including NBA 2K, WWE 2K, PGA TOUR 2K and TopSpin 2K. This role will support the Senior Manager, Communications in executing communication strategies and media relations campaigns to enhance each franchise’s global presence, driving awareness and game sales. The ideal candidate will be passionate about gaming and sports, and possess strong communication skills with a proven track record in public relations or corporate communications.

This position will be based in Novato, CA: hybrid, 3 days a week in our Novato HQ

What You Will Do

Reporting to the Senior Manager of Communications for NBA 2K, you will serve as a primary executor and project manager of global communications campaigns for NBA 2K across console and mobile.
You will also support the Senior Manager of Communications for 2K sports franchises including WWE 2K, PGA TOUR 2K and TopSpin 2K, executing communications and media relations campaigns across the full 2K portfolio of sports titles.
Actively participate in management of the external PR agency to execute strategic and successful PR campaigns.
Write and edit press releases, Q&As, fact sheets and other PR materials.
Draft pitch materials and guidance documents for international subsidiaries and agency teams.
Pitch media, build and maintain media relationships across gaming, tech, entertainment, sports and general consumer media.
Work closely with marketing, community, social, developer and international teams to coordinate global communication efforts.
Contribute to and drive reporting on results.
Manage speaking and press opportunities for Ronnie 2K around 2K Foundations, NBA 2K, and industry panels/events.
Proactively manage and deftly balance multiple initiatives and timelines across multiple franchises, each involving and supporting multiple internal teams.

Who We Think Will Be A Great Fit

2K is looking for a PR professional with experience launching video games, ongoing lifecycle management and a personal passion for sports and 2K’s sports game franchises. The ideal candidate is a media strategist and project manager with a strong list of established media relationships in the gaming, entertainment, consumer lifestyle and tech industries.

3-5 years of public relations work experience, with experience launching video games a plus. PR agency experience and knowledge of the video games industry is strongly preferred.
A demonstrated track record of securing coverage across media verticals as well as managing reactive press and community needs
Strong passion for and knowledge of the NBA and gaming space while being tapped into sports, lifestyle, fashion, and music culture
Excellent organization, interpersonal, written and verbal communications skills. Ability to build strong, lasting professional relationships with internal partner groups and individuals.
Ability to anticipate necessary next actions and accept responsibility for moving projects toward completion
The ability to continually evolve, drive, and maintain processes needed to ensure that the comms team continues to drive innovative communication campaigns across 2K’s sports portfolio.
Finally, we are looking for a teammate with a positive, roll-up-your-sleeves, can-do-attitude that will further strengthen the collaborative culture of the team.

As an equal opportunity employer, we are committed to ensuring that qualified individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform their essential job functions, and to receive other benefits and privileges of employment. Please contact us if you need reasonable accommodation.

Please note that 2K Games and its studios never uses instant messaging apps or personal email accounts to contact prospective employees or conduct interviews and when emailing, only use 2K.com accounts.
The pay range for this position in California at the start of employment is expected to be between $69,900 and $103,440 per Year. However, base pay offered is based on market location, and may vary further depending on individualized factors for job candidates, such as job-related knowledge, skills, experience, and other objective business considerations. Subject to those same considerations, the total compensation package for this position may also include other elements, including a bonus and/or equity awards, in addition to a full range of medical, financial, and/or other benefits. Details of participation in these benefit plans will be provided if an employee receives an offer of employment. If hired, employee will be in an 'at-will position' and the company reserves the right to modify base salary (as well as any other discretionary payment or compensation or benefit program) at any time, including for reasons related to individual performance, company or individual department/team performance, and market factors.

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