This role involves strategizing, planning, and executing in-game content plans tailored to local market preferences. You'll manage in-game communication and CRM to ensure effective event messaging. You'll also analyze data to identify user trends, optimize game features, and rebalance game economy. Strong analytical skills, data interpretation, and experience in the gaming industry are essential. You'll be responsible for delivering impactful presentations and collaborating with live services teams to ensure a positive player experience.