CRM Executive

1 Month ago • All levels • Marketing

About the job

Job Description

Funko Europe seeks a CRM Executive to support the company's growing CRM function. Responsibilities include implementing eCRM strategies across various touchpoints, designing website content and emails, performing CRM analysis and reporting, and assisting with product launches. The role requires strong design skills (Photoshop, Illustrator), excellent communication, data analysis abilities (Excel), and a passion for pop culture. Additional responsibilities involve social media asset creation, managing fan competitions, and collaborating with internal teams on marketing campaigns and website merchandising.
Must have:
  • Proficiency in Excel and data analysis
  • Strong design skills (Photoshop, Illustrator)
  • Excellent written and verbal communication
  • Email marketing experience
  • Attention to detail and organization
  • Collaboration skills
Good to have:
  • Experience with a mainstream email service provider
  • German, French, Spanish, or Italian language skills
Perks:
  • Competitive compensation package
  • Full benefits
  • 401(k) plan with matching contributions
  • Creative work environment
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Description

Role Purpose: 
Funko Europe are looking for a CRM Executive to join the team and help continue the incredible growth seen by this new department. Primarily this role will support our CRM function, aiding in the execution of the eCRM strategy across a number of touchpoints. Beyond this there is scope for involvement in eCommerce visual merchandising activities to help improve website conversion as well assist in the critical path of product launches. 

WHAT YOU’LL DO:

  • Work closely with the CRM Manager to create and implement website, eCRM and WhatsApp content in line with the Digital Marketing strategy.
  • Rework and design assets for localisation requirements.
  • Assist the end-to-end process for emails: creating assets, copy, building emails, gaining approvals, testing and final deployment.
  • Assist in CRM analysis, gathering and interpreting results for ad-hoc requests and weekly trade meetings, and effectively presenting insights to internal teams.
  • Design emails and paid social assets as well as ad hoc pages on the Funko Europe website e.g. seasonal guides, web banners and some DTC social media assets for promotions and unique DTC events.
  • Support in writing ad hoc creative briefs for the studio team and collecting internal stakeholder approvals.
  • Liaise with the Site Merchandiser on product launches and campaigns.
  • Assist in the upload of marketing assets to the site.
  • Monitor the pop culture landscape for relevant moments and new opportunities.
  • Work with internal and third-party services to translate relevant content.
  • Help drive onsite visual merchandising processes.
  • Assist in pulling overview slides and insights of marketing activity for internal and external presentations.
  • Manage fan competitions, prize selection, asset creation, picking winners, and coordinating prize packaging and shipping. 

WHAT YOU’LL BRING:

  • Analytical experience with proficiency in Excel for data management and reporting.
  • Must have good design skills and experience of Photoshop and Illustrator.
  • Ability to develop engaging content on web and email.
  • Excellent written and verbal communication skills, with good spelling and grammar.
  • Attention to detail and excellent organizational skills with the ability to turn around last-minute requests.
  • Experience with a mainstream email service provider is desirable, but not essential.
  • Ability to work with other teams and key stakeholders.
  • Experience in briefing relevant teams to create specific content when required.
  • Passion for the customer, customer experience and Funko – ideally a fan of Pop culture products.
  • An additional language is desirable but not essential (German, French, Spanish or Italian).

What Funko Offers
Funko offers a competitive compensation package with full benefits and a 401(K) plan with matching contributions from the company. Most importantly, we offer a creative work environment with people who love pop culture just as much as you do. Can’t wait to gush about your latest binge? Neither can we! Looking for a place where your favorite pop culture t-shirt will receive the compliments it deserves? We know how you feel!

Funko is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to age, ancestry, color, family or medical care leave, gender identity or expression, genetic information, marital status, medical condition, national origin, physical or mental disability, political affiliation, protected veteran status, race, religion, sex (including pregnancy), sexual orientation, or any other characteristic protected by applicable laws, regulations and ordinances.



The above statements are intended to describe the general nature and level of work being performed by people assigned to this classification. They are not to be construed as an exhaustive list of all responsibilities, duties, and skills required of personnel so classified. All personnel may be required to perform duties outside of their normal responsibilities from time to time, as needed.

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