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Director, Martech (Multi-Solution/Workfront)

Bounteous

United States (Remote)

Director, Martech (Multi-Solution/Workfront)

1 Month ago • 10 Years +

Job Summary

Job Description

The Director, Martech at Bounteous is a multi-solution platform architect with deep technical expertise in marketing technology platforms, specifically Adobe Workfront and Adobe Workfront Fusion. This role involves advising clients, optimizing customer experiences, and designing scalable architectures. Responsibilities include serving as a platform expert, staying updated on industry trends, developing automation strategies, collaborating with partners, and leading workshops. The role requires in-depth knowledge of client business, technology stack, and data infrastructure to align platform solutions with marketing objectives and providing thought leadership. The role oversees client programs, provides support to development teams, and translates business needs into technical requirements.

Must have:

10+ years of experience in marketing technology solutions.
3+ years of experience at a digital agency/consultancy.
Expertise with Adobe Workfront and Workfront Fusion.
Strong consultative and client-facing skills.

Good to have:

Experience with Adobe Experience Platform products (RTCDP, CJA, AJO, Mix Modeler).
Degree in Computer Science, Data Science, or related field.

2 skills required

2 skills required for this role

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communication

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Job Details

Job Description

Bounteous is looking for a multi-solution platform architect with deep technical expertise in the marketing technology platforms to join our growing Digital Experience Platforms practice serving as a Director of Marketing Technology. Although this role will have an opportunity to work with various platforms, experience with Adobe Workfront and Adobe Workfront Fusion is required. This position necessitates knowledge of varying industry trends, business process automation best practices, and marketing technologies, so the ideal candidate should possess a desire to continually learn, improve and apply subject matter expertise to individual client needs and sales situations.

Positioned to ensure a seamless transition from pre-sales to delivery teams, this role serves as a trusted advisor to client and platform partners, with a primary focus on optimizing customer experiences and marketing strategies through the the effective use of platforms. A strong understanding of broader data and marketing technologies to design scalable architectures and strategies for successful platform implementations and launches is critical to success.

The role partners with client service and business development teams to identify and expand account opportunities, creating solutions that maximize customer value through marketing technology platforms. A person in this role severs as a trusted advisor to our clients in leveraging their platform solutions and helping them maximize the value they drive from their tools - not just through initial implementation but on an ongoing basis. They also help set up our delivery teams for success and oversee delivery as necessary to meet client objectives. This high-visibility role supports partnerships with Adobe and other platforms to foster innovation, drive product adoption, achieve company certifications, and influence product roadmaps.

Responsibilities:

Serve as a platform expert with a focus on Adobe Workfront and Adobe Workfront Fusion

Maintain subject matter expertise as platforms and tools evolve

Stay on top of industry trends and ability and willingness to learn about and speak to a variety of platforms

Identify and build out packaged offerings and/or accelerators to assist in sales and create more efficiencies leading to strong customer value realization and/or optimizations.

Collaborate with platform partners on product roadmap advisory, feature exploration and development, and integration solutions and approaches

processes and increase efficiency.

Analyze complex business processes to identify areas for improvement and design automated workflows, scripts, and processes to enhance system performance.

Develop and implement automation strategies for Workfront and Fusion platforms to streamline processes and increase efficiency.

Partner with client service and business development to support pitches and follow-on client work

Strategize, architect, and create approaches for scalable, tailored platform implementations

Present and articulate subject matter expertise through compelling client presentations

Scope estimates and collaborate on multi-solution and multi-platform solutioning and scoping

Lead customer-facing workshops, demos, and hands-on labs

Provide deep domain expertise in client business, technology stack, and data infrastructure, complemented by a wide-ranging knowledge base in digital marketing.

Provide thought leadership in the marketing technology space and help Bounteous differentiate as the go-to partner in this space

Develop deep knowledge of each client's business and available data to ensure platform solutioning is on par with client's marketing objectives

Translate business needs into detailed technical requirements for platform configuration, data schemas and system integrations to deliver against business needs

Oversee and steer client programs and development work to meet client objectives

Provide support to development teams with solutioning.

Preferred Qualifications:

10+ years of experience creating customer data and marketing technology solutions

3+ years of experience at a digital-first, global delivery agency/consultancy

Strong consultative and client-facing skills

Demonstrated expertise and experience implementing solutions with Adobe Workfront and Adobe Workfront FusionWorking knowledge of the entire Adobe

Experience Platform range of products (RTCDP, CJA, AJO, Mix Modeler) and related platforms (such as Target) is a plusSelf-driven; the ability to work independently, define a way forward, and solve problems with limited direction; proven capacity to drive results in an evolving and complex organization

Strong communicator with all levels of leadership, management, and staff to achieve desired outcomes and build strong alliances and relationships

Outstanding executive presence, presentation, and negotiation skills; the ability to inspire, engage, partner with, and influence senior leadership

Excellent verbal and written communication skills

Digitally-savvy and well-informed on innovations, trends, and technologies

Degree in Computer Science, Data Science, Analytics, or related field or equivalent work experience preferred.

Bounteous is focused on promoting an inclusive environment and is proud to be an equal opportunity employer. We celebrate the different viewpoints and experiences our diverse group of team members bring to Bounteous. Bounteous does not discriminate on the basis of race, religion, color, sex, gender identity, sexual orientation, age, physical or mental disability, national origin, veteran status, or any other status protected under federal, state, or local law.