Director of Growth

Who We Are

Second Dinner is an award-winning independent game development studio. Just how many awards you ask? A whopping 21 in total so far… Including Mobile Game of the Year from both The Game Awards and DICE, Best Strategy Game from IGN and the prestigious Apple Design Award for Innovation. Yes, that’s a lot of awards! But these accolades don’t magically materialize, they’re a testament to the amazing folks who make up our studio. You could be the next addition to our award-winning team! Continue reading to find out more.

For our debut game, MARVEL SNAP, we’ve partnered with Marvel (Trust us, we had to pinch ourselves too!). We’ve got other SUPER FUN (but still secret) projects in the works and this role is a chance to be a part of something new, and special at the company. As a remote-first company, we value diversity and encourage applications from everyone who can bring something unique to the table.

Attention All Growth, User Acquisition, and Performance Marketing aficionados! 

Second Dinner is building an industry-leading publishing team and is looking for someone to help us shape the growth team of the future. 

In this role, you’ll build and lead a small internal growth team while working with external partner agencies, networks, and platforms. You’ll ensure we manage our multimillion-dollar user acquisition budgets efficiently and responsibly. The team we’re assembling thrives at the intersection of marketing concepts and analytics. If being part of a fast-growing company making history in the gaming industry sounds like your kind of place, read on!

Your Role

The Director of Growth role is perfect for someone who thrives in fast-paced startup environments and enjoys a mix of strategic leadership and hands-on execution.

This is more than just managing campaigns–it’s about building and leading a discipline that is foundational to the studio’s future success. You’ll play a key role in defining and driving our growth marketing strategies and ensuring that Second Dinner remains at the forefront of the gaming industry. Your efforts will directly impact the success of Marvel Snap and the secret projects we can’t wait to reveal.

What You’ll Do:

• Plan and hands-on execute user acquisition campaigns on major networks like Google Ads, Meta, TikTok, Snapchat, and other DSPs or Networks for Marvel Snap.

• Develop and implement a comprehensive growth marketing strategy to drive user acquisition and bring back lapsed users

• Define metrics and objectives that effectively measure the success of your strategies

• Analyze Data and use insights to refine, optimize, and test ROI-maximizing campaigns 

• Collaborate with cross-function teams, including development, product, engineering, marketing creative, and analytics, to align on goals and metrics 

• Scout and onboard new channels, staying ahead of competitors 

• Plan and Execute A/B tests, exploring every creative corner for maximum engagement and ROI

• Be the glue between teams and external UA partners, ensuring our growth strategy is industry-leading

• Serve as an internal growth thought leader, crafting hypotheses and strategies for future game launches

What You’ll Need:
(Even if you don’t check every box. If this role excites you, we’d still love to hear from you!)

• 3+ years of hands-on experience managing and analyzing paid media campaigns

• Familiarity with the Major Networks and Buying Methodologies (Be able to explain and go into detail on MAI, AEO, VO, tROAS, AAA, ROAS, pLTV, etc.)

• Strong analytical skills and proficiency in excel and other data analysis tools

• Proven track record of managing and optimizing global user acquisition campaigns with annual budgets exceeding $1M

• Passion for MARVEL SNAP or a strong understanding of its players

Nice to Have, But Not Necessary:

• 5+ years of experience in mobile app marketing, user acquisition, performance marketing, or live-service games

• A balance of data-informed decision-making and creative problem-solving

• A history of scaling marketing efforts for a startup or fast-growing company

• Appreciation for anthropomorphic dumplings (this will make sense later, we promise)

The total compensation for this position includes a new hire offer base salary range of $195,000 to $250,000 USD + equity + comprehensive benefits + potential for discretionary performance bonuses.

Individual pay within this salary range may span multiple levels within the discipline and is determined by assessed job-related skills, experience, relevant education or training. It also factors in market demands and business needs. The disclosed range is not adjusted based on location and may be subject to change or modification based on business needs in the future. Your recruiter can answer any questions about new hire total compensation during the hiring process.

An overview of the benefits and perks at Second Dinner:

• Medical, Dental, and Vision insurance plans with Second Dinner paying 100% of premiums for employees and 75% for dependents for many plans

• 401(k) contribution with no waiting period

• 16 weeks paid parental leave with no waiting period

• Home office improvement bonus

• Paid Vacation & Sick time

• Up to 10 BetterHelp sessions covered each benefits plan year

• Company Winter Holiday shutdown (Dec 25-Jan 1)

• Company Summer Holiday shutdown (week of July 4)

• Company Events - In-person Summer all-hands gathering, in-person holiday party, and virtual events throughout the year

We are an equal opportunity employer that places high value on diversity and inclusion. We do not discriminate on the basis of race, color, ancestry, national origin, religion, age, disability status, sex (including pregnancy), gender, gender identity, gender expression, sexual orientation, medical condition, genetic information, marital status, military status, or veteran status. 

You must be eligible to work in the United States to be considered for this position.

Compensation Range: $195K - $250K