About the job
Lead Generation Specialist – Global Outreach
Location: Pune, India
Contract: Permanent, Full-Time, On-Site
Experience – Minimum 3 years of relevant experience.
Salary: Competitive + Generous Uncapped Commission
Company Overview
Digikore Studios is one of India's largest Visual Effects Studios, delivering VFX
on projects of Netflix, Disney, Amazon, Warner Bros, Paramount, Sony and
Hulu.
Digikore Digital is a new venture of Digikore Studios. Digikore Digital offers
services in Digital Marketing. Our aim is to become a premier Digital Marketing
agency helping businesses Hyperscale.
Job Role
The ideal candidate is a motivated, organized, and creative individual who
welcomes the challenges of acquiring and developing new business through
sales efforts. You will build key customer relationships, identify business
opportunities, and close business deals while maintaining an extensive
knowledge of current market conditions.
Job description
Key Functional Responsibilities
1. Develop a lead generation strategy through email, Linkedin and other social
media channels.
2. Research on primary and secondary lead data using LinkedIn Sales Navigator,
Yelp, and other database tools.
3. Coordinate with content and marketing teams in the development of
newsletters and marketing content for Customers/Potential Customers for
LinkedIn Content Strategy.
4. Work with the Creative team in developing effective messaging strategies
and creating compelling messaging for target Clients.
5. Develop documentation and road maps for processes, A/B tests, and
promotions that succeed through LinkedIn and email marketing.
6. Measure results, optimize LinkedIn lead nurturing and email messaging
workflows, and implement recommendations to optimize the campaign
performance.
7. Identify suitable accounts for product fit for global markets.
8. Identify key decision-makers to reach out in those specific accounts.
9. Reach out to them and build a working rapport with them.
10. Explain & pitch our core value proposition to these stakeholders.
11. Follow up via various channels to lock in a demo for our Sales team.
Skill Requirement :
1. Experience with LinkedIn Sales Navigator, email marketing, marketing tools
and great analytical skills
2. Experience working in digital or B2B customer acquisitions
3. Previous or current experience in reaching out to prospects on LinkedIn
and/or via email
4. Some experience with using email templates and marketing automation
5. Familiarity in nurturing prospects into leads by creating message sequences
6. Basic knowledge of HubSpot or any other CRM
Qualifications:
Bachelor's degree or equivalent experience in Business
3+ years of Lead generation/ Demand generation experience
Excellent written and verbal communication skills
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