Lead Product Manager - Engagement

3 Months ago • 4 Years + • Product Management

Job Summary

Job Description

JustPlay seeks a passionate Lead Product Manager to build and define the engagement product domain for their loyalty platform. The role involves driving player excitement, maximizing engagement, boosting long-term retention, and fostering live-ops across a scaled platform. This position requires merging effective engagement techniques from casual gaming with real-money rewards strategies, all powered by ad revenue. Responsibilities include owning the product engagement domain, driving product growth, defining and executing LiveOps strategies, fostering player habit creation using behavioral science and gamification, driving retention metrics, designing A/B tests, monitoring performance, collaborating with cross-functional teams, and staying updated on industry trends. The ideal candidate will have at least 4 years of experience in driving product retention and engagement in the mobile industry, preferably in mobile games or loyalty platforms.
Must have:
  • 4+ years mobile product experience
  • Data-driven mindset
  • Strong project management
  • Excellent communication
  • Drive player engagement & retention
Perks:
  • Flexible working hours
  • Employee Stock Options
  • Mental health support
  • Training & Development budget
  • 25 vacation days
  • Gympass gold subscription
  • Deutschland-Ticket
  • Internet contribution
  • Relocation package
  • Free daily lunch (Berlin office)
  • Dog-friendly environment (Berlin office)

Job Details

Your mission

JustPlay is looking for a passionate Lead Product Manager to build out the engagement product domain for our loyalty platform, driving player excitement by maximizing their engagement, boosting long term retention and fostering live-ops across our scaled platform. What sets this role apart? You’ll have a blue ocean of creative opportunities to merge the most effective engagement techniques from casual gaming with strategies that excel in real-money rewards—powered entirely by ad revenue.

This position offers an opportunity to make a significant impact on the business trajectory of a leading gaming platform in the mobile ecosystem. If you thrive in a dynamic environment and are passionate about creating compelling experiences for players, we’d love to hear from you!

Job responsibilities

  • Own and define the product engagement domain and shape our engagement strategy
  • Drive product growth to enhance player engagement and retention across our rewarded gaming ecosystem
  • Help define and execute the LiveOps strategies for our platform
  • Foster player habit creation by leveraging behavioral science, gamification techniques, and product design principles to build healthy relationship habits and increase usage frequency, driving long-term player value
  • Drive retention metrics by identifying opportunities to improve key retention and engagement metrics while optimizing our LTV
  • Design and implement awesome A/B tests and other experiments to test hypotheses about user behavior. Use data to refine engagement strategies and gather user feedback to iterate and optimize product features
  • Monitor performance and continuously identify opportunities for product and process improvement
  • Collaborate with marketing, analytics, and development teams to align events with campaigns and deliver exceptional player experiences
  • Stay updated on industry trends to keep our platform competitive and innovative

The experience we hope you bring to JustPlay

  • At least 4 years of experience in driving product retention and engagement in the mobile industry, preferably in mobile games, loyalty platforms and other B2C apps.
  • Data-driven mindset with experience designing impactful product engagement strategies
  • Strong project management and analytical skills
  • Excellent English communication skills for clear idea articulation and cross-team collaboration

Our benefits package:

  • Work-Life Balance and Flexibility: Flexible working hours and options for digital nomads, occasional office visitors, or regular office-goers
  • Employee Stock Options: Opportunity to join our Virtual Share Option Program (VSOP) and share in the success of an already profitable company
  • Mental Health Support: Free personal coaching through our partner nilo.health to support our team members to live fulfilled lives at home and at work
  • Training & Development: A competitive personal development budget of up to 2000€/year for training, conferences, workshops, etc., and free language courses with Chatterbug
  • Germany-Based Benefits: 25 vacation days, free Gympass gold subscription, free monthly Deutschland-Ticket, and a monthly €50 tax-free internet contribution
  • State-of-the-Art Equipment: Doesn’t matter if you are a MacBook or Windows user; we will provide you with the technical gear you need to succeed
  • A Relocation Package: Includes visa support for those who need it
  • Berlin Office Perks: Ergonomic setup, free daily lunch, and a dog-friendly environment.
  • Engaging and Diverse Work Environment: Join a diverse team, with over 23 nationalities working from 19 different locations

Why us?

  • A spirited, inspiring, international, and enthusiastic team
  • An International team that is currently working from 19+ locations around the world
  • An organization with a high level of trust and sense of belonging among employees, that prioritizes employee quality of life, job satisfaction and professional development
  • An opportunity to be a part of a company that’s breaking with traditional ideas and taking a new approach that’s shattering how the games industry works

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About The Company

JustPlay - based in Berlin - is a mobile entertainment company. We hope to bring fun to millions by building a platform for players to discover amazing content and participate in the success of the games they play.

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