Marketing Analyst

1 Day ago • 3-5 Years • Data Analyst • Undisclosed

About the job

Job Description

The Marketing Analyst will collaborate with User Acquisition (UA) and creative teams to optimize advertising spending and target audiences for the mobile game Hero Wars. Responsibilities include analyzing product features' impact on marketing purchases, identifying custom events to increase traffic, maintaining user LTV forecasting systems, and developing future plans. The role requires strong analytical skills, proficiency in Python and SQL, experience with A/B testing, and excellent communication skills. The ideal candidate will have a proven track record of driving UA growth through data-driven insights.
Must have:
  • Understanding of User Acquisition
  • High level of autonomy & communication
  • Python & SQL proficiency (ClickHouse, Airflow)
  • Experience in marketing analytics & A/B testing
  • Intermediate+ English
Good to have:
  • General knowledge of ML & algorithms
  • Experience with Tableau and Airflow
Perks:
  • Healthcare (medical & dental)
  • Paid vacation & sick leave
  • Remote or office work options
  • Sports activities (yoga, football, volleyball)
  • Relocation support
  • Language courses (English, Greek, Armenian)
  • Participation in game jams, hackathons, conferences
  • Company events & social initiatives

About Nexters

Nexters is an international game development company that strives to introduce the joy of core gaming experiences to casual players. In 2021 we went public and listed on the NASDAQ (GDEV). Nexters is part of the GDEV holding, which includes not only Nexters, but also Cubic Games, Royal Ark, Game Gears, and RJ Games studios. Our people work worldwide from offices in Cyprus, Armenia, and Kazakhstan or remotely. We want brilliant professionals who love building great games in a team with one of the best cultures.

About your role

We are the Marketing team, and we are looking for a Marketing analyst who will help the User Acquisition team scale effective advertising spending.

What you’ll be doing

  • Collaborating closely with UA and creative teams from the analytics perspective to optimize the acquisition of a well-targeted audience for the mobile version of Hero Wars.
  • Assisting in the analysis of product features and their impact on marketing purchases
  • Finding custom events to increase the effectiveness/volume of traffic purchases
  • Maintaining the current system for forecasting user LTV by segments
  • Creating a backlog of ideas for future plans and implementing them regularly

We hope that you have

  • Understanding of the User Acquisition specifics (traffic structure, attribution, etc.)
    High level of autonomy and strong soft skills for effective communication with stakeholders
    Ability to work with data in Python (basic libraries) and SQL (ClickHouse, Airflow)
  • Cases in marketing analytics that have led to significant growth for UA
  • Ability to evaluate the financial results of project implementation
  • Experience with A/B testing
  • Intermediate + English language skills

Nice to have

  • General knowledge of ML, working with algorithms
  • Experience with Tableau and Airflow

What we offer

  • Healthcare
  • Medical care program (including dental service) or medical care compensation are available for you wherever you wish to work. The basic medical care program is also available for your family members if you choose to work from our official locations – Cyprus, Armenia, and Kazakhstan.
  • Work, life, and balance
  • We offer a fair amount of paid vacation days and sick leave. You can work at one of our comfortable offices in official locations or from home.
  • Sports
  • You can choose various sports activities like yoga, football, and volleyball in our official locations.
  • Relocation support
  • A relocation package is available for you if you decide to join us in one of our official locations.
  • Skills improvement
  • Let's learn languages: you can visit online English language courses. Greek and Armenian language lessons are available for everyone who works in Cyprus or Armenia. Our company encourages people of Nexters to take part in game jams, hackathons, and relevant conferences and meetups as expert speakers.
  • Events
  • Our events are legendary – ask anyone who already works at Nexters. There are strategic sessions, workshops, parties, contests, and other activities every year.
  • Community & ESG
  • We are proud of our local communities and support employees’ social initiatives. Dream big, act big: Nexters contribute to gaming’s positive impact on the world, hold a sustainability strategy, and take part in charity projects all over the world.

Work format

In one of the company's offices in Cyprus, Armenia and Kazakhstan or remotely.


View Full Job Description

Add your resume

80%

Upload your resume, increase your shortlisting chances by 80%

About The Company

Nexters is an international game development company which strives to introduce the joy of core gaming experiences to casual players on mobile and desktop.

Thanks to our hit games like Hero Wars, Island Questaway, Throne Rush, and others, we’ve reached over 200 million installs worldwide, built a team of 700+ inspired game developers, and become one of the top five independent mobile game companies in Europe.

We are publicly traded on NASDAQ under the ticker symbol GDEV and have tremendous plans for the future. We welcome new talent to join in our mutual growth and help establish us as the new leader in the industry.

In June 2023 Nexters evolves into gaming and entertainment holding company, GDEV Inc (which also included: Dragon Machines, Cubic Games, Royal Ark, Game Gears and RJ Games)

View All Jobs

Get notified when new jobs are added by Nexters

Similar Jobs

The Walt Disney Company - Sr Software Engineer, Video Playback Engineering

The Walt Disney Company, United States (On-Site)

ZeptoLab - Lead Unity Developer, remote

ZeptoLab, Türkiye (Remote)

The Walt Disney Company - Sr Machine Learning Engineer

The Walt Disney Company, United States (On-Site)

ESL FACEIT Group - EFG - People Data Analyst (Remote)

ESL FACEIT Group - EFG, (Remote)

Microsoft - Principal Data Scientist

Microsoft, India (On-Site)

Spin Master - Data Scientist

Spin Master, Canada (On-Site)

Paypal - Sr. Software Engineer, Data Governance

Paypal, United States (Hybrid)

Get notifed when new similar jobs are uploaded

Similar Skill Jobs

The Walt Disney Company - Lead Machine Learning Engineer

The Walt Disney Company, United States (On-Site)

The Walt Disney Company - Senior Machine Learning Engineer - Ad Platforms

The Walt Disney Company, United States (On-Site)

Razer - Senior Data Scientist

Razer, Malaysia (On-Site)

Web Secure AI - Data Scientist

Web Secure AI, India (On-Site)

Get notifed when new similar jobs are uploaded

Jobs in Cyprus

OUTFIT7 - Head of Brand & Franchise Management

OUTFIT7, Cyprus (On-Site)

Scorewarrior - Recruitment Team Lead

Scorewarrior, Cyprus (On-Site)

Volka Games - Senior User Acquisition Manager

Volka Games, Cyprus (On-Site)

Playrix - Senior/Lead 2D Artist (Generalist)

Playrix, Cyprus (Remote)

Scorewarrior - Tier 2 Support Team Lead

Scorewarrior, Cyprus (On-Site)

Social Discovery Group - VP of Finance

Social Discovery Group, Cyprus (Remote)

Nexters - 2D Artist

Nexters, Cyprus (Remote)

Kefir Games - Middle Concept Artist

Kefir Games, Cyprus (On-Site)

Playrix - Lead SDET

Playrix, Cyprus (Remote)

Get notifed when new similar jobs are uploaded

Data Analyst Jobs

ION - Analyst - LCM - Mumbai - 763

ION, India (On-Site)

Every matrix - Middle Data QA Engineer (Python)

Every matrix, Ukraine (Hybrid)

Penumbra - Principal Analyst, Outcomes Research

Penumbra, United States (On-Site)

Mozilla - Senior Data Engineer

Mozilla, Canada (Remote)

BANDAI NAMCO - Ratings and Compliance Analyst

BANDAI NAMCO, United States (Hybrid)

Infraveo Technologies - Jr. Data Scientist

Infraveo Technologies, India (Remote)

Microsoft - Data Scientist II

Microsoft, India (On-Site)

Hitachi - Data Scientist

Hitachi, India (Remote)

Get notifed when new similar jobs are uploaded