Sales Manager, OTA

5 Hours ago • 6 Years +

About the job

SummaryBy Outscal

Must have:
  • Bachelor’s degree in Business, Marketing or other relevant disciplines
  • 6 years of working experience in relevant roles
  • OTA experience
  • Strong commercial, project planning, budget management, presentation, leadership and stakeholder management skills
  • Ability to develop business cases and use research and data to identify business opportunities.
  • Strong analytical skills and sensitive to numbers, including sales data, web/app analytics and user behavior data.
  • Solid knowledge of Search Engine Optimization (SEO), Conversion Rate Optimization (CRO) and website content management systems (CMS)
  • Fluent in both written and oral skills in Chinese and English, including Putonghua
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Job Summary:

The Sales Manager, Online Travel Agency (OTA) is responsible to lead the OTA accounts to achieve the stated KPI(S) including admission, room nights, trade marketing activities as well as other related indicators for OTA market.

The role involves developing aggressive promotions and optimizing the OTA channel, mobile app and website in terms of product offering, content, usability, conversion rate and revenue online.

Responsibilities:

  • Responsible for the OTA strategy and implementation/execution of plans to achieve annual business goals. Conduct business presentations and reviews to demonstrate strategy and vision to the company, with the objective to achieve OTA targets.

  • Collaborate with cross-functional LOBs, including Revenue Management & Analytics, Market Strategy, Sales & Distribution Marketing & Social Media to develop effective OTA strategies (product / offer / platform) 

  • Critically assess and allocate resources (i.e., co-op marketing budget) for each individual account under OTA with an objective to assure cost effectiveness to yield and best return (quantified in attendance, room-nights and promotion exposure).

  • Frequent guidance and mentorship of team members is expected, in tracking progress updates and project deliverables.

Requirements:

  • Bachelor’s degree in Business, Marketing or other relevant disciplines

  • 6 years of working experience in relevant roles and OTA experience is required.

  • Strong commercial, project planning, budget management, presentation, leadership and stakeholder management skills

  • Ability to develop business cases and use research and data to identify business opportunities.

  • Strong analytical skills and sensitive to numbers, including sales data, web/app analytics and user behavior data.

  • Solid knowledge of Search Engine Optimization (SEO), Conversion Rate Optimization (CRO) and website content management systems (CMS)

  • Fluent in both written and oral skills in Chinese and English, including Putonghua

HKProfessional #LI-CL1

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About The Company

From classic animated features and exhilarating theme park attractions to cutting edge sports coverage, and the hottest shows on television, The Walt Disney Company has been making magic since 1923, creating unforgettable stories that connect with audiences around the world. And we’re just getting started!

The key to our success…. The Cast, Crew, Imagineers and Employees who honor Disney’s rich legacy by stretching the bounds of imagination to create the never-before-seen, bringing unparalleled entertainment experiences to people of all ages. Begin a career that delivers unparalleled creative content and experiences to audiences around the world and just imagine the stories you could be part of…

What is #LifeAtDisney like? It’s a series of magical moments with cast members and employees developing and telling our stories in the most innovative ways. Whether it’s a day spent as a Disney VoluntEAR, or celebrating the release of a new interactive experience, retail product or movie, our days are filled with the knowledge that we are creating entertainment experiences the whole family can enjoy. Follow @DisneyCareers on Facebook, Twitter and Instagram for a peek behind-the-curtain, and discover how you could connect to a world of stories with Disney!

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