Graphic Designer - Japanese Speaking

Hogarth is the Global Content Experience Company. Part of WPP, Hogarth partners with one in every two of the world’s top 100 brands including Coca-Cola, Ford, Rolex, Nestlé, Mondelez and Dyson. With a breadth of experience across an extensive range of sectors, Hogarth offers the unrivaled ability to deliver relevant, engaging, and measurable content across all channels and media - both established and emerging. The number of channels at our fingertips; the need for speed; and the drive for mass personalisation, all mean that brands need different solutions.  Our global team of over 7,500 craft and technology experts brings together creative, production and innovation to help clients navigate this exciting and ever-changing world of today’s content experience.

WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. Working at WPP means being part of a global network of more than 100,000 talented people dedicated to doing extraordinary work for our clients. We operate in over 100 countries, with corporate headquarters in New York, London and Singapore. WPP is a world leader in marketing services, with deep AI, data and technology capabilities, global presence and unrivalled creative talent. Our clients include many of the biggest companies and advertisers in the world, including approximately 300 of the Fortune Global 500. Our people are the key to our success. We're committed to fostering a culture of creativity, belonging and continuous learning, attracting and developing the brightest talent, and providing exciting career opportunities that help our people grow.  

Graphic Designer - Japanese Speaking 

Full Time, Tokyo, Japan

The Role:

The Content Studio Artist (Graphic Designer) takes the request from Content Production Manager to produce screen imagery with Photoshop, to be featured on all marketing communication materials for Japanese market. This includes the complete rebuilding a range of the clients’ product as required from Photoshop files and/or screen grabs with additional content (e.g. names and phone numbers in contact lists; email messages; photography), converting low resolution imagery into high resolution files for use in multiple assets and deliverables.

Key Responsibilities: 

•       Build screen imagery in Photoshop/AI format, with extensive usage and application of "Smart Objects”, “Layer Styles”, and “Adjustment Layers.” 

•       Receive localization briefs from the Content Production Manager and be able to convert an existing Photoshop asset into a specific language while maintaining the original level of quality and detail.

•       Localize screen files with accurate formatting of copy provided by WW team to global screen standards

•       Photo retouching for all lifestyle images and for complex campaign imagery to be used for Japan to client’s art direction 

•       Adhere to an exact and established graphic production process, which includes maintaining consistency in font usage, colour profiles, filename conventions, structuring of archived assets, and handing-off localized assets.

•       Memorize localization guidelines and actively be on the lookout for any asset that falls out of given guideline. 

•       Ensure and manage the consistency of assets organized on the server.

Requirements:

•       Mid-weight experience in graphic production at a design firm, ad agency or interactive shop

•       Flexible, creative, solution-oriented individual with advanced knowledge of Adobe Creative Suite’s Photoshop/Illustrator 

•     Knowledge of image and production specific needs for image reproduction; including website builds, POS, Motion Graphics and email marketing

•       Proficiency in OS & iOS software is a plus

•       Intermediate photo retouching skills

•       Accurate, excellent memory and an eye for detail

•      Ability to work in a fast paced, demanding creative and production environment. Flexibility is key to this role as well as working beyond the 9:00-18:00 framework and occasionally at weekends

•       Native level Japanese speaker. Proficiency in written and oral English is strongly preferred 

•       Must be able to work on-site at the client office in Tokyo when required

•       Understanding of the Japanese market

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