Lead Development Representative
Job Summary
Job Description
The Lead Development Representative (LDR) is responsible for providing the sales team with qualified leads, focusing on expanding the customer base in SME and Midmarket segments. This involves contacting inbound leads, qualifying them using Barracuda's criteria, scheduling appointments, prioritizing outbound calls, and exceeding monthly performance goals. The ideal candidate will possess excellent communication skills, strong understanding of sales automation tools, and be comfortable making a high volume of calls. Experience in a similar role (LDR, BDR, or SDR) is preferred but not required. The role requires proficiency in using tools to manage leads and schedule appointments. The candidate should also keep abreast of current industry trends.
Must have:
- Excellent communication skills
- Lead qualification expertise
- Sales automation tool proficiency
- Outbound calling experience
- Appointment scheduling skills
- Time management
- Meeting performance goals
Good to have:
- Bachelor's degree
- Understanding of industry trends
Perks:
- Internal mobility
- Equity (non-qualifying options)
- High-quality health benefits
- Retirement plan with employer match
- Career-growth opportunities
- Flexible Time Off
- Paid Time Off benefits
- Volunteer opportunities
4 skills required
Job Details
Job ID 25-637
Come join our passionate team! Barracuda is a leading cybersecurity company providing complete protection against complex threats. Our platform protects email, data, applications, and networks with innovative solutions, and a managed XDR service, to strengthen cyber resilience. Hundreds of thousands of IT professionals and managed service providers worldwide trust us to protect and support them with solutions that are easy to buy, deploy, and use.
We know a diverse workforce adds to our collective value and strength as an organization. Barracuda Networks is proud to be an Equal Opportunity Employer, committed to equal employment opportunity and equitable compensation regardless of race, gender, religion, sex, sexual orientation, national origin, or disability.
Envision yourself at Barracuda:
The Lead Development Representative (LDR) plays a key role in providing our new sales team with qualified leads. We're in search of dynamic sales professionals who excel in fast-paced environments, where quick sales cycles are the norm. This role is centered around expanding our customer base in the SME and Midmarket segments by acquiring net-new customers. Leads come from diverse sources such as inbound marketing leads from the web, campaigns, and events. Comfort in making phone calls and participating in Zoom meetings with both prospects and existing customers is essential to achieve assigned performance targets.
What you’ll be working on:
- Use tools to sift through leads, determining which ones are suitable for further action or should be transferred to another team/location.
- Immediately contact web leads upon submission
- Qualify leads according to the Barracuda Lead Qualification Criteria
- Arrange appointments for members of the team using multiple calendar tools
- Prioritizing and managing a large number of outbound call activities
- Being well-informed about current industry trends
- Meet and exceed monthly performance goals
What you bring to the role:
- Bachelor’s degree preferred or relevant experience
- 1-2 years of LDR, BDR or SDR sales experience preferred but not mandatory
- Excellent verbal and written communication skills, both in person and on the phone
- Strong understanding of sales automation tools
- Telephone selling techniques
- Not afraid of rejection or to pick up the phone and call anyone!
- Strong desire to learn the sales process and grow career in sales
- Proven time management skills required
What you’ll get from us:
A team where you can voice your opinion, make an impact, and where you and your experience are valued. Internal mobility – there are opportunities for cross training and the ability to attain your next career step within Barracuda.
- Equity, in the form of non-qualifying options
- High-quality health benefits
- Retirement Plan with employer match
- Career-growth opportunities
- Flexible Time Off and Paid Time Off benefits
- Volunteer opportunities
#LI-Hybrid
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