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Marketing Lead

Jakarta, Indonesia (On-site)

Marketing Lead

1 Month ago • 5 Years + • Marketing

About the job

2 skills required for this role

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critical-thinking

cross-functional

Job Description

Marketing Lead with 5+ years of experience in creating and executing marketing campaigns, highly creative with strong analytical and project management skills, passionate about games, and a good understanding of the Indonesian gaming industry.

Must have:

Marketing Campaigns
Project Management
Analytical Skills
Gaming Industry

Good to have:

First Person Shooter
FPS Games
Bahasa Proficiency
Creative Ideas

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Job Description

Develop and execute publishing campaign strategies and work with internal teams and partners to follow through in all steps of execution until project analysis
Be responsible for online marketing campaign strategies to drive acquisition and user revival strategies
Establish and track KPIs to ensure consistent measurement to improve marketing performance
Work across multi-functional teams to facilitate creative development, content support and analytics

Job Requirements

Bachelor's degree from a top reputable university
Proven end to end marketing background with minimum 5 years of working experience in creating and executing marketing campaigns
Highly creative; able to see the big picture and level up the team's creative ideas, but detailed and meticulous in analysis, tracking, and metrics
Excellent project management skills; independent in managing and executing projects with experience in leading a project or a team
Possess strong logical, analytical, and critical thinking abilities in identifying problems and coming up with effective solutions.
Excellent written and oral communication skills in Bahasa and English along with the ability to effectively collaborate with cross-functional teams
Highly passionate about games with a good knowledge of the gaming industry in Indonesia; thorough understanding on multiple top game and its latest trend, and can empathize with our most core players (familiarity with First Person Shooter - FPS games will be a plus point)

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About The Company

Garena

69 Active Jobs

Garena is a leading global online games developer and publisher. Free Fire, its self-developed mobile battle royale title, was the most downloaded mobile game in the world in 2019, 2020, and 2021, according to data.ai, previously known as App Annie.

Garena is run by passionate gamers and has a unique understanding of what gamers want. It exclusively licenses and publishes hit titles from global partners – such as Arena of Valor and Call of Duty: Mobile – in selected markets globally. Garena champions social and entertainment experiences through games, enabling its communities to engage and interact. Garena is also a leading esports organiser and hosts some of the world’s biggest esports events.

Garena is a part of Sea Limited (NYSE:SE), a leading global consumer internet company. In addition to Garena, Sea’s other core businesses include its e-commerce arm, Shopee, and digital financial services arm, SeaMoney. Sea’s mission is to better the lives of consumers and small businesses with technology