Influencer Manager
Job Summary
Job Description
The Influencer Manager will be responsible for creating and executing marketing strategies across various channels, including influencer marketing, social media, community engagement, performance marketing, and offline events. This role requires managing budgets and campaigns to maximize ROI and optimize customer acquisition cost. Key responsibilities include planning, executing, and optimizing traffic KPIs through KOL channels, evaluating marketing partnerships, and collaborating with designers and video editors to create marketing content. The ideal candidate will possess strong analytical, problem-solving, and creative skills, along with excellent communication abilities in Arabic, French, and English. A passion for gaming and knowledge of the industry are highly desirable.
Must have:
- Master's degree from a reputable university
- 2-3 years experience in end-to-end marketing plan creation and execution
- Strong critical thinking and problem-solving skills
- Driven and passionate, able to work independently
- High creativity and innovative thinking
- Team player with strong interpersonal skills
- Excellent Arabic, French, and English communication skills
Good to have:
- Passionate about games and knowledgeable in the gaming industry
4 skills required
Job Details
Job Description
- Create and execute a strong marketing strategy & execution plan for our game publishing in various marketing channels, not only through influencers/KOLs, but also having a good understanding of execution through social media, community, performance marketing, and offline events
- Managing budgets and campaigns across all marketing channels to drive strong return on investment and efficient Customer Acquisition Cost
- Ensuring successful planning, execution, and optimization for key traffic KPIs through KOL channels
- Evaluate and recommend marketing and partnership plans by identifying a potential opportunity, and execute on the approved plans
- Working closely with designers and video editors to produce creative contents for any marketing use
Job Requirements
- Minimum a Master's degree from a reputable university
- At least 2-3 years of working experience in creating end to end marketing plans and executing marketing campaigns
- Strong critical thinking and problem solving skills to plan an excellent marketing campaign that has a great impact on the users
- Driven and passionate individuals to drive the marketing initiatives and achieve the goals with minimum supervision
- High creativity and ability to think outside the box
- A team player with strong interpersonal skills
- Excellent writing and communication skills in Arabic, French, and English
- Passionate about games with a good knowledge of the gaming industry will be a plus
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