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Product Marketing Manager, Google Play (Korean, English)

Seoul, South Korea (On-site)

Product Marketing Manager, Google Play (Korean, English)

1 Month ago • 4 Years + • Marketing

About the job

3 skills required for this role

Test your skills to join the top 1% applicants for this job

communication

feature-prioritization

cross-functional

Job Description

As a Google Play Marketing Manager, you will advocate for Google Play users. You will develop marketing strategy by transforming consumer insight into effective strategies and actionable marketing plans. You will also deliver impact by executing the plan while creating synergy with other Product Marketing Managers in Korea, APAC, and Global along with multiple cross-functional teams and external agencies. You will be involved with product marketing strategy from beginning to end. Responsibilities include framing business questions into appropriate analytical plans and research studies that will inform strategic business decisions, developing marketing strategy with in-depth business and consumer insight, leading marketing plan development, execution, and measurement with multiple cross-functional teams and external agencies, and communicating actionable user insight, strategy, plan, result and learning to key stakeholders across teams and regions.

Must have:

Bachelor's degree or equivalent practical experience
4 years of experience in marketing
Experience managing cross-functional or cross-team projects
Ability to communicate in English and Korean fluently

Good to have:

Experience with marketing and sales operations, financial analytics, or other related analytical experience
Experience in high-touch marketing and event management and operation
Understanding of App (Gaming and Non-Gaming) business and users
Ability to take initiative, leadership roles, and breakthrough thinking and functioning in fast paced and dynamic working environments
Solid organizational and executional skills with the ability to manage and coordinate multiple projects effectively
Excellent problem-solving and analytical skills

Minimum qualifications:

Bachelor's degree or equivalent practical experience.
4 years of experience in marketing working across one or more marketing fields (i.e. growth, product marketing, brand marketing, social).
Experience managing cross-functional or cross-team projects.
Ability to communicate in English and Korean fluently to collaborate with colleagues and complete tasks and projects.

Preferred qualifications:

Experience with marketing and sales operations, financial analytics, or other related analytical experience.
Experience in high-touch marketing and event management and operation.
Understanding of App (Gaming and Non-Gaming) business and users.
Ability to take initiative, leadership roles, and breakthrough thinking and functioning in fast paced and dynamic working environments.
Solid organizational and executional skills with the ability to manage and coordinate multiple projects effectively.
Excellent problem-solving and analytical skills.

About the job

Whether you're on a consumer product (like Gmail, Search, Maps, Chrome, Android) or a business product (Google Ads, AdSense, Google Marketing Platform, Analytics), you take part in a complete marketing experience as you lead every facet of the product's journey. From determining positioning, naming, competitive analysis, feature prioritization and external communications, you help shape the representation of the product and help it grow a consumer base. This means you work with a cross-functional team across Sales, corporate communications, legal, webmasters, product development, engineering and more. In this role, you'll be involved with product marketing strategy from beginning to end.

Responsibilities

Frame business questions into appropriate analytical plans and research studies that will inform strategic business decisions.
Develop marketing strategy with in-depth business and consumer insight.
Lead marketing plan development, execution, and measurement with multiple cross-functional teams and external agencies.
Communicate actionable user insight, strategy, plan, result and learning to key stakeholders across teams and regions.

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About The Company

Google

1890 Active Jobs

A problem isn't truly solved until it's solved for all. Googlers build products that help create opportunities for everyone, whether down the street or across the globe. Bring your insight, imagination and a healthy disregard for the impossible. Bring everything that makes you unique. Together, we can build for everyone.