Senior Associate Manager Game Ops

As Sr Associate Game Operations Manager, you will be joining our amazing Product and Game Ops Team for two of our most successful games (Big Fish Casino & Jackpot Magic Slots). You will be tasked with optimizing CRM strategy, executing and analyzing daily events as well as live operations campaigns including seasonal events, lifecycle programs, and managing customer communication. You will aim to improve player user experience, as well as increase engagement, monetization, and retention.

What You'll Do

• Designing CRM strategy to optimize the performance of our sales, monetization & retention cycles, game launches, events, customer onboarding, etc.
• Understanding the performance of your activities, reporting on relevant KPIs, and sharing the learnings with the wider business.
• Working closely with the Product Team to implement new features and maximize their performance post-launch.
• Coming up with innovative concepts to test via running LiveOps campaigns.
• Following industry trends and competitor offerings.
• Closely collaborating with other teams across the business: Art, Product, Data Science, Solutions, Social Media, VIP, Customer Service.
• Creating detailed art briefs and writing engaging marketing messages.
• Hands-on execution of in-app campaigns using bespoke in-house tools.
• Utilizing customer communication channels with relevant segmentation for maximum impact.

What We're Looking For

• Experience with LiveOps (CRM) management, marketing or QA in a relevant industry - F2P mobile games preferred.
• Knowledge of the market and how other companies engage their audience (F2P and/or Social Casino).
• Good understanding of how to utilize different communication channels to achieve best results.
• Experience managing multiple projects or campaigns at the same time with a strong sense of priorities to get things done most efficiently.
• Experience implementing and managing initiatives led by personalization, customer segmentation, and LTV of customers.

Why Product Madness?

You will be joining a global powerhouse where you will be part of a world-class talented team that creates remarkable hit games such as Heart of Vegas, Lightning Link, Cashman Casino, Mighty Fu, and Big Fish Casino.  The success of these titles has led to over 400 million downloads and more than 50 million active users. But there is no stopping us there, we also have a new games team that is working on bringing new hit games to the market. Product Madness is an Aristocrat Technologies company within its digital games division of Pixel United. 

Outstanding growth has seen us build Product Madness to more than 800 team members and counting, you can join one of our seven global talent hubs including London, USA, Canada, Spain, Poland, Ukraine & Israel.

You will be part of a company that is not only Mad about games but Mad about our people. Living by our value of people first, you will feel this firsthand from the moment you step into one of our fantastic studios. This is made possible by our amazing studio experience team who help make Product Madness such a fun place to work. Be it arranging endless snacks, weekly breakfasts & lunches, lavish Christmas & summer parties, happy hour drinks, social get-togethers and so much more. 

So what is stopping you from coming and joining the Madness?

Benefits:

• Flexibility: Flexible working schedules & Hybrid mode (2 days/week in office) 

• Health Benefits: Health care coverage on your first day of employment with competitive plans and virtual Health care offered 

• Wellbeing: Employee Assistance Program (EAP) + Wellness spending account (500$) 

• Time Off: 3 weeks + 4 floating days + 7 personal/sick days + Christmas shutdown 

• Financial Benefits: 100% match up to 4% on Group RRSPs + SuperShare eligibility where for every 2 Aristocrat Technologies (ATI) shares you buy, up to the set maximum, you will receive 1 for free 

• Team Member Assistance Fund: Up to $1,000 annually in financial support if you fall on hard times and need financial assistance  

• Commuting allowance (public transport or parking expense) 

• Free lunch + happy hours in the office 

• Access to LinkedIn Learning 

• Fun monthly team building events  

• + Many More ! 

Travel Expectations

None