Media Planning Manager

Job Description:

Introduction

Dentsu is an integrated growth and transformation partner to the world’s leading organizations. Founded in 1901 in Tokyo, Japan, and now present in over 145 countries and regions, it has a proven track record of nurturing and developing innovations, combining the talents of its global network of leadership brands to develop impactful and integrated growth solutions for clients. Dentsu delivers end-to-end experience transformation (EX) by integrating its services across Media, CXM and Creative, while its business transformation (BX) mindset pushes the boundaries of transformation and sustainable growth for brands, people and society.

Carat is an important part of our world-class offering - an award-winning media, content and branding agency that uses its peerless understanding of the passions, motivations, and behaviours of real people to bring brands and their customers together. Carat is privileged to work with some of the most eminent companies in the world.

We’re hiring for a Media Planning Manager to join the team in Dubai working on the Hilton account.

Purpose of the Role

As Media Planning Manager you’ll effectively run the day to day planning on key accounts, supporting the delivery of multiple workstreams in order to meet client expectations. Providing support to the senior team and taking responsibility for all administrative tasks within the team to ensure campaigns run smoothly and to plan.

You’ll work with multiple internal stakeholder and utilise dentsu data sources to create robust consumer journeys to help inform strategic development and develop innovative campaigns and plans. You’ll also work with the clients central team, delivering strong client service, demonstrating a good understanding of the client’s products and services, and supporting in in identifying opportunities for cross-sell and up-selling.

Key Responsibilities

• Build and develop media owner relationships in order to drive market leading planning for clients
• Use your understanding of commercial opportunities and trading focuses to ensure investment is guided towards the most appropriate partners
• Work with other departments to ensure a campaign goes live on time through the use of best practice and adherence to SLA’s, ensuring delivery of outstanding client service for your client according to appropriate contact strategy and client service plan.
• Respond in a timely and accurate manner to client requests for information, working seamlessly with internal stakeholders and colleagues across the network in order to deal with their requests.
• Work with, and brief, dentsu stakeholders to develop activation plans from the agreed ecosystem. Ensure the stakeholders deliver work to brief and on time and work with activation teams and clients to ensure any learnings from campaign optimisation are actively applied to the campaign.

Qualifications + Skills

• Solid experience in a media planning role for within an agency environment with experience in TV and outdoor planning is essential
• External market awareness: both in the media industry and client-specific challenges.
• Project management skills; able to draw up plans for delivery of work to deadlines and with all milestones plotted; follows up key deliverables to ensure timely delivery and head off any risks.
• Ability to think and act proactively to create regular contact opportunities; shares information, experience and insight with client to build trust and mutual respect.
• Excellent communicator, able to contribute to negotiation strategic and if involved can demonstrate flex in style depending on situation, thinking out of the box in reference to presenting innovative solutions to client challenges.

Inclusion and Diversity

Our diverse and inclusive culture enables our employees to bring their whole selves to work and be proud of doing so. For us, this is the foundation for great innovation which, in turn, generates better outcomes for our people, partners and communities. This is why we encourage applications from people with disabilities, and of all ages, nationalities, backgrounds and cultures.

#LI-Hybrid

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