Coordinator, Media Strategy - LatAm

2 Months ago • All levels • Social Media

Job Summary

Job Description

The LatAm Media Coordinator at Netflix in Bogota, Colombia, works with regional marketing teams to establish media best practices, aligning media strategies with marketing goals and campaigns. This role involves collaborating with key media partners (Meta, Google, TikTok, etc.), coordinating across internal teams, and developing innovative campaign distribution strategies. Responsibilities include supporting media planning and buying for regional campaigns, working with agencies, monitoring competitive behavior, and providing feedback on tooling needs. The ideal candidate is passionate about media, adaptable, and skilled in 360 media strategy, planning, and buying, with experience in the LATAM market preferred.
Must have:
  • Develop and execute media strategies
  • Collaborate with internal/external partners
  • Media planning, buying & execution
  • Negotiate deals and leverage opportunities
  • Monitor competitive investment
Good to have:
  • Experience in LATAM market

Job Details

Netflix is one of the world's leading entertainment services, with 283 million paid memberships in over 190 countries enjoying TV series, films and games across a wide variety of genres and languages. Members can play, pause and resume watching as much as they want, anytime, anywhere, and can change their plans at any time.

The Latam Media Coordinator is responsible for working with our marketing teams in the region to develop media best practices and connect media to our Marketing Goals and campaigns. The coordinator also explores and leverages key media partners, connects shared plans within x-functional internal teams, and expands campaign ideas through channel distribution.  

The role is based out of Bogota. 

What We’re Looking For:

  • A proven, inclusive professional who exemplifies Netflix values and is stunning in their current role.

  • Passionate about Media (owned, paid, earned, shared) and unafraid of the constant changes we face in the media landscape, capacity to adapt to new environments and turn challenges into opportunities. 

  • A media professional who understands 360 media strategy, planning, and buying.

  • An ability to represent Netflix and work closely with key internal/external partners, negotiating deals and leveraging opportunities. 

  • Someone who can easily support workflow optimization, identify gaps and opportunities we need to solve, and push for innovative solutions at scale. 

  • Any experience working at LATAM Level is a plus. 

Key Responsibilities

  • Along with regional & local teams, land marketing goals/priorities through paid media opportunities; 

  • Support local marketing teams and creative/media agencies in developing media plans.

  • Work with key stakeholders, Ie: Meta, Google, TikTok, and other digital/offline partners, on ways to best leverage their platforms, products, and opportunities for scalable media innovation and efficiency. 

  • Provide feedback to partner teams (internal/external) on tooling needs for campaign media planning & execution efficiency. 

  • Monitor and report on competitive investment behavior in media. 

  • Punctual In-house Planning: Media Planning, Buying & Execution for Regional campaigns:

is a Netflix value and we strive to host a meaningful interview experience for all candidates. If you want an accommodation/adjustment for a disability or any other reason during the hiring process, please send a request to your recruiting partner.

We are an equal-opportunity employer and celebrate diversity, recognizing that diversity builds stronger teams. We approach diversity and inclusion seriously and thoughtfully. We do not discriminate on the basis of race, religion, color, ancestry, national origin, caste, sex, sexual orientation, gender, gender identity or expression, age, disability, medical condition, pregnancy, genetic makeup, marital status, or military service.

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About The Company

Netflix is one of the world's leading entertainment services with over 247 million paid memberships in over 190 countries enjoying TV series, films and games across a wide variety of genres and languages. Members can play, pause and resume watching as much as they want, anytime, anywhere, and can change their plans at any time.

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