English Copywriter (Spanish a Plus)

1 Month ago • 3 Years + • Editorial

Job Summary

Job Description

As a Copywriter at Casumo, you'll be responsible for crafting engaging and creative copy across various platforms, from UX/UI and product writing to digital campaigns and brand storytelling. You'll write compelling headlines, ad copy, emails, and social media content, ensuring a consistent brand voice. A/B testing and performance-driven copywriting are key aspects of the role, along with collaborating with designers and marketers. The ideal candidate has 3+ years of experience in copywriting, a strong portfolio showcasing creativity and effectiveness, and fluency in English. Spanish fluency is a plus. The role involves crafting short, sharp, and clever copy for digital products, UX flows, and short-form campaigns, while staying up-to-date with current trends.
Must have:
  • 3+ years copywriting experience
  • Strong portfolio
  • Fluent in English
  • Digital product writing experience
  • Short-form campaign experience
  • Trend awareness
Good to have:
  • Fluent in Spanish
  • A/B testing experience
  • Experience in regulated industries
Perks:
  • Wellness incentives
  • Fitness allowance
  • Mental well-being services
  • Work From Anywhere
  • Food allowance/Office lunches
  • Professional development tools
  • Training courses
  • Social events
  • Private health insurance (Skopje)

Job Details

Casumo is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.

Join us at Casumo, where you are invited to be your authentic YOU-MO!


Company Overview:

Welcome to Casumo, your passport to a world of fun, excitement, and responsible gaming. We're an international online casino company with a knack for creating unforgettable gaming experiences. Our secret sauce? A blend of innovation, security, and a dash of playful charm. We're on the hunt for a dynamic and strategic Head of Brand and Communications to lead our global branding adventures. If you live and breathe brand management, communications we want to hear from you!


Position Overview

As our Copywriter, you’ll be the voice of Casumo, crafting snappy, smart, and sometimes downright cheeky copy that makes people do a double-take. Whether it’s a “click me” CTA, a “did they just say that?” social post, or a seamless UX journey, you’ll make sure every word works hard and plays harder.

This is a role for someone who gets the power of great copy in making people laugh, think, and take action—preferably all at once. You’ve written for ecommerce, startups, or digital products, you’re fluent in memes and microcopy, and you love following trends (and occasionally making them). Bonus points if your Spanish is as good as your English—¡más diversión para todos!

Key Responsibilities

  1. UX/UI and Product Writing:

    • Turn “Submit” into “Let’s do this!” and error messages into moments of joy.

    • Write clear, clever copy that guides users through our digital playgrounds like a friendly tour guide with impeccable timing.

    • Collaborate with designers to make every click, swipe, and scroll feel effortless.

  2. Digital Campaigns and Short Formats:

    • Write scroll-stopping headlines, snappy ad copy, and emails that people actually want to open (yes, it’s possible).

    • Pack a punch in every word, especially when you only have a few. Think TikTok captions, Instagram stories, and banner ads that beg for attention.

    • A/B test like a champ to see what makes people click, swipe, or say “Whoa!”

  3. Brand Storytelling:

    • Help us tell the Casumo story in a way that’s so compelling, people might start using it as bedtime reading.

    • Keep our voice consistent, whether we’re being playful, informative, or reassuringly responsible.

  4. Trend Spotting and Social Savvy:

    • Know what’s trending, what’s over, and what’s about to blow up. Then use it.

    • Find ways to sneak Casumo into the conversation in a way that feels natural and fun.

  5. Collaboration:

    • Work hand-in-hand with designers, marketers, and product folks to make sure our words fit perfectly with the visuals and the vibe.

    • Be the go-to person for creative ideas, brainstorming sessions, and last-minute “we need a tagline” emergencies.

  6. Performance-Driven Copy:

    • Use data to back up your brilliant ideas and tweak your copy until it’s performing like a jackpot.

    • Track what works and keep leveling up with insights and ideas that take us from good to “wow, that’s clever!”

Qualifications

  • Must-Have:

    • 3+ years of experience as a copywriter, preferably in agencies or working across multiple brands.

    • A portfolio that makes us laugh, think, and maybe even cry (the good kind).

    • Fluent in English, with a knack for short, sharp, and clever copy.

    • Experience writing for digital products, UX flows, and short-form campaigns.

    • A curious mind that loves trends, memes, and figuring out what makes people tick.

  • Nice-to-Have:

    • European Spanish fluency—because double the languages = double the fun.

    • Familiarity with A/B testing and how to optimize copy for performance.

    • Experience working in regulated industries (like iGaming), where you can be fun and responsible.

  • You’ll Fit Right In If You:

    • Love finding the perfect words to make people smile (or click, or share).

    • Enjoy working in a fast-paced, creative playground where ideas are currency.

    • Take feedback like a champ and use it to make your work even better.

    • Believe that great copywriting is about connecting with people—whether it’s making them laugh, giving them clarity, or making their day just a little better.

    • Dont completely hate chatGPT

Think we’d vibe? Apply now!
Send us your CV, portfolio, and a short note about why you’re the perfect fit for this role. Bonus points if you can tell us about a piece of copy you’re proud of—or one you wish you’d written. Let’s make magic together!

The Perks

Being a part of the Casumo group provides an unparalleled experience. You’ll find yourself surrounded by the brightest minds within the most inspiring and collaborative office spaces! In addition to that, you’ll enjoy:

Our Zagreb Office

  • Wellness incentives, including a fitness allowance and mental well-being services

  • 2 weeks Work From Anywhere (increased to 4 weeks after longer duration of employment within the Company): explore the world while working remotely

  • Food allowance - covering food twice a week

  • Access to some of the greatest tools and platforms for developing your professional skills and building success within your role

  • A range of training courses, known as Casumo College, for continuous learning and growth

  • Social events for building strong relationships with colleagues from all across the organisation


Our Skopje Office

  • Private health insurance
  • Wellness incentives, including a fitness allowance and mental well-being services
  • 2 weeks Work From Anywhere (increased to 4 weeks after longer duration of employment within the Company): explore the world while working remotely
  • Office lunches -three times per week
  • Access to some of the greatest tools and platforms for developing your professional skills and building success within your role
  • A range of training courses, known as Casumo College, for continuous learning and growth
  • Social events for building strong relationships with colleagues from all across the organisation

These are our values:

ASPIRE

At Casumo, "aspire" means pushing beyond the ordinary and transforming obstacles into stepping stones. Challenges are our breakfast of champions, and comfort zones are out of bounds. Mediocrity? Left behind. Our mantra? Dream big, aim high, and always be ready for the next adventure in innovation.

BELIEVE

Belief at Casumo isn't just a feel-good sticker; it's the glue that binds us. Turning "me" achievements into "we" victories, we're a tight-knit crew of dreamers, doers, and relentless supporters. With a high-five arsenal and a trusty cheerleading squad, we're on a mission to prove that together, we're not just strong; we're Casumo strong.

CARE

Care is our secret ingredient, the cherry on top of our game. It's not only about ensuring our players have a blast (responsibly, of course); it's about weaving a fabric of support so tight, even the toughest challenges can't tear us apart. From tailoring player experiences to being there for each other, we're all about creating memorable moments.

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About The Company

Founded in 2012 and headquartered in Malta, Casumo is an innovative, award-winning and mobile-first online gaming group, providing fun and safe casino and sportsbook products. Through innovation and excellence in technology and design, its growing portfolio of brands that includes Casumo and Dunder continues to disrupt the gaming industry. www.casumo.com www.dunder.com 


At Casumo, we are a passionate team of experts who are shaping the future of online gambling. We aspire not only to be an Employer of Choice but also the First Choice in iGaming. Our employees are the driving force behind Casumo's growth and success – we are more than just the sum of our individual parts. With physical Hubs in Malta, Gibraltar, Croatia, and North Macedonia, we offer a diverse and exciting work environment where you can make a real impact.


Driven by our core values of Aspire, Believe, and Care, we foster a hybrid work culture that empowers innovation, collaboration, and personal growth.


ASPIRE goes hand-in-hand with Casumo’s commitment to excellence and growth. Aim for the top – way beyond just business results.


To BELIEVE is to put your faith and trust in one another, show unwavering support to your colleagues, and unite as one.


CARE symbolises the deep commitment Casumo has to its players and employees.


Together, we’re writing the future of gaming. Interested in joining our adventure? Visit www.casumocareers.com.

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