Growth Analyst

2 Days ago • All levels

About the job

SummaryBy Outscal

Growth Analyst role at Animoca Brands focusing on Web3 growth strategies. Requires strong analytical skills, experience with analytics tools like Google Analytics, and knowledge of A/B testing and CRO. Passion for blockchain technology and the Web3 ecosystem is a must.

Responsibilities:

    • Conduct data analysis to track key performance metrics, user behavior, and conversion rates across our product.
    • Identify growth opportunities through in-depth analysis of user acquisition channels, user onboarding processes, and user engagement strategies.
    • Develop and implement A/B tests and experimentation strategies to optimize conversion funnels, increase user engagement, and drive growth.
    • Collaborate with cross-functional teams, including product, marketing, and engineering, to align growth strategies with product development and marketing initiatives.
    • Utilize analytics tools and data visualization techniques to create reports, dashboards, and insights that inform decision-making and drive growth.
    • Monitor industry trends, competitive landscape, and emerging technologies within the Web3 space to identify new growth opportunities and best practices.
    • Drive continuous optimization of marketing campaigns, referral programs, and community engagement initiatives to maximize user acquisition and retention.
    • Provide actionable recommendations based on data insights to improve user experience, product features, and overall growth strategies.
    • Stay informed about blockchain technologies, decentralized applications, and cryptocurrency trends to ensure relevance and innovation in growth strategies.

Requirements:

    • Bachelor's degree in Data Science, Business Analytics, Marketing, or related field; advanced degree is a plus.
    • Proven experience as a Growth Analyst, Data Analyst, or similar role in a fast-paced tech environment, preferably within the Web3 or blockchain space.
    • Strong analytical skills with proficiency in data analysis, statistical modeling, and segmentation techniques.
    • Experience with analytics tools such as Google Analytics, Mixpanel, or similar platforms.
    • Knowledge of A/B testing methodologies, conversion rate optimization (CRO), and growth hacking techniques.
    • Excellent communication skills with the ability to translate data insights into actionable recommendations for cross-functional teams.
    • Passion for blockchain technology, decentralized finance (DeFi), and the Web3 ecosystem.
    • Ability to thrive in a dynamic and collaborative work environment, with a strong drive for continuous learning and innovation.
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About The Company

About Animoca Brands
Animoca Brands, a Deloitte Tech Fast winner and ranked in the Financial Times list of High Growth Companies Asia-Pacific 2021, is a leader in digital entertainment, blockchain, and gamification. It develops and publishes a broad portfolio of products including the REVV token and SAND token; original games including The Sandbox, Crazy Kings, and Crazy Defense Heroes; and products utilizing popular intellectual properties including Disney, WWE, Snoop Dogg, The Walking Dead, Power Rangers, MotoGP™, and Formula E. The company has multiple subsidiaries, including The Sandbox, Blowfish Studios, Quidd, GAMEE, nWay, Pixowl, Bondly, Lympo, and Grease Monkey Games. Animoca Brands has a growing portfolio of more than 170 investments in NFT-related companies and decentralized projects that are contributing to building the open metaverse, including Axie Infinity, OpenSea, Dapper Labs (NBA Top Shot), Yield Guild Games, Harmony, Alien Worlds, Star Atlas, and others.

For more information visit www.animocabrands.com or follow on:

Link3: https://link3.to/animocabrands
Twitter: https://twitter.com/animocabrands
Twitter Digital Research: https://twitter.com/animocaresearch
Twitter: Animoca Brands Ecosystem Insights https://twitter.com/animocainsights
Instagram: https://www.instagram.com/animocabrands
Facebook: https://www.facebook.com/animocabrands
Coin Market Cap: https://coinmarketcap.com/community/profile/animocabrands

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