Media Planner

Description

Media Planner

• Work with account teams to understand advertisers goals within a book of business you support in order to build effective plans that deliver on specific key performance indicators (KPIs).
• You will liaise cross-functionally with Ad Operations, CRM and Finance teams regarding campaign development, setup and implementation to ensure successful launch.
• You will understand the full suite of ad products (e.g. Native ads, Display ads, Email, Push, etc.) and capabilities across all platforms.
• Monitor and manage the queue in Salesforce for a dedicated portfolio of accounts.
• You will be responsible for forecasting and booking inventory, processing and managing insertion orders, securing pricing approvals and supporting sales and operational goals and objectives.
• Act as the main point of contact for clients to ensure digital campaigns get live, including collection of assets and source promotional offer details prior to campaign launch.
• Own submitting promotional details for offer creation and creative assets via in-house systems, append to media plans.
• Ensure media plans include accurate pricing, run dates, approved ad products and available inventory adhere to the current workflows and systems (e.g. Salesforce, AdForce1, DFT, etc.).
• With direction from Account Directors, communicate deadlines and account prioritization to cross-functional partners and ensure timely execution of plans.
• Leverage and integrate proprietary data points related to the Ziff Davis Shopping business into a well-developed media plan for our advertising partners.
• Foster relationships with ADs and AMs, & ISRs who will help guide account strategies.
• Collaborate closely with the Planning Manager and fellow Media Planners to develop standard methodologies, tactically deliver on client goals and improve operational sales processes.

• 1 year of sales planning &/or digital media experience preferred 
• You have experience with Salesforce, Excel, &/or G-Suite
• You are able to master new systems, tools & workflows quickly
• You are proactive and a self-starter who takes initiative
• You are success-motivated with a keen eye for process improvement and efficiency
• You have project management characteristics, attention to detail and can prioritize rapidly
• You are comfortable juggling competing priorities while communicating consistently
• You have strong problem solving, analytical, and quantitative skills

• Company-sponsored medical, dental, and vision insurance (including domestic partner coverage) + pet insurance
• Flexible Vacation / Paid Time Off
• Charitable Giving Programs that include Paid Time off to volunteer and donation match
• Family Planning Programs like MAVEN Fertility Concierge
• Pregnancy and Paid Parental Leave (up to 16 weeks)
• 401K savings plan with employer match 
• Employee stock purchase program (ESPP)
• Wellness Programs: Gym reimbursement, Lose It! and Calm subscriptions
• Hybrid, Remote and Flexible work arrangements
• Diverse and inclusive employee resource groups where you can collaborate with teams across the company while making an impact in the areas that most excite you!

U.S. Equal Employment Opportunity/Affirmative Action Information

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