New Business Lead

As a New Business Lead, you’ll streamline and enhance our onboarding and acquisition of high-value players through lead generation and conversion. You’ll be a part of a team that builds relationships and continuously engages our top players. On this team, you’ll optimize our VIP engagement strategy and understand the actual needs of our players to foster long-term loyalty.  

What you’ll do as a New Business Lead

• Actively prospect, attract, and develop relationships with new VIP players and commissioners in your region.

• Implement and own a localized go-to-market strategy and develop VIP acquisition events, promotions, and offers.

• Implement the business strategy and guide team members to achieve planned revenue and profits while managing high-level relationships with key players.

• Contribute to net revenue, process, and compliance initiatives while adhering to all internal VIP and responsible gaming policies.

• Create a Player experience that will drive high brand advocacy and positively represent DraftKings at high-profile events.

 
What you’ll bring   

• Bachelor’s degree in a related field and at least 3 years of Sales or Business Development experience with high-value accounts.

• Experience managing a book of high-value accounts with pre-existing customer relationships preferred.

• Comfort working in a fast-paced, highly collaborative, and entrepreneurial environment.

• Willingness to travel and work nights and weekends.

• Must be able to obtain and maintain required State Gaming Licenses.

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