This is a remote position.
As a part-time copywriter, you will play a crucial role in delivering compelling content in various formats, such as blogs, on-page content, guest posts, and more. Your expertise in the iGaming and sports betting industry will help inform and engage our target audiences. We are looking for a candidate with a proven portfolio in the iGaming industry, who is creative, and has an eye for detail.
Key Responsibilities
Write clear, attractive copy with a distinct voice for promotions, banners, landing pages, and other marketing material;
Ensure all written content is consistent with our brand's style, tone, and voice;
Conduct high-quality research to develop an understanding of the latest trends in the online social casino and sportsbook industry;
Interpret “Technical Kits” or creative briefs to develop concepts for execution with assigned brands;
Write SEO-friendly content to increase web traffic;
Manage a high-volume workload often requiring short turnaround times;
Registering and testing each of our platforms to enhance knowledge within content.
Native Spanish communicator;
Experience as a copywriter in an online casino or sports betting platform;
Knowledge and experience in the iGaming industry landscape;
Basic understanding of SEO, including the correct usage of H1-H6 headers, competitor content analysis, and interlinking;
Practical copywriting / rewriting / text editing skills;
Responsibility for the end-result, will require attention to detail, and personal involvement;
Basic understanding of HTML markup;
Work with images:
tools for image search and editing;
creation of ALT and Title for images;
Understanding how to work with keyword density and uniqueness;
Understanding the difference between necessary keywords and LSI keywords;
Ability to work with large amounts of information and structure it;
Ability to meet deadlines with quick turnaround.
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