Product Manager - Offers & Plans

Netflix is one of the world's leading entertainment services, with 283 million paid memberships in over 190 countries enjoying TV series, films and games across a wide variety of genres and languages. Members can play, pause and resume watching as much as they want, anytime, anywhere, and can change their plans at any time.

As we grow globally, we have increasing opportunities to communicate with and delight our members and prospective members in new ways. Key levers for commerce growth include crafting compelling offers and supporting our evolving plans product strategy. This role focuses on improving conversion, revenue, and offer efficiency across all stages of the commerce lifecycle. As the Product Manager, Commerce Offers, you will be responsible for developing and executing innovative offer strategies (e.g., development and execution from 0 to 1) and optimizing pricing and plan features.

As a Product Manager, you will be expected to design, strategize, execute, and prioritize projects. You should be comfortable at the hub of a fast-paced environment where you interface daily with cross-functional experts. You can build consensus and alignment but are not afraid to push ahead when there remain some critics and lead in the face of ambiguity.  

As a Product Manager at Netflix, you will:

• Build a strategic offers roadmap and take product concepts from idea through validation, shipping, measurement, and iteration.

• Lead a team of stunning colleagues across design, engineering, consumer insights, and data science to deliver outstanding products to our customers. 

• Build business cases and measure the impact of your product innovation, with your data science partners.

• Author strategy memos and presentations and represent your team’s work to senior executives.

• Deeply understand and socialize the evolving needs of our customers, with your consumer insights and design partners.

As the Product Manager, Commerce Offers, you will:

• Set the product roadmap with a focus on enhancing offer conversion and revenue across all platforms (e.g., TV, native apps, web) and throughout various customer lifecycle stages.

• Develop and design modular, scalable, and efficient offers conversion flows across platforms, collaborating with the Partnerships Product Manager to extend reach beyond organic channels.

• Identify key customer segments to target with tailored offers and personalized experiences and continuously refine segmentation strategies based on market trends and offers efficiency.

• Leverage experimentation and A/B testing to optimize offer effectiveness across different cohorts.

• Standardize critical user experiences and features while allowing for configurability and optimization.

• Support revenue maximization in close collaboration with the Pricing and Plans team.

• Partner with Algo PMs to improve offer delivery and efficiency.

• Own decisions in your product area on the roadmap and what to roll out.

• Develop and execute ideas through all aspects of the product development lifecycle including business case, design, research, development, testing, productization and iteration, on a global level.

 Ideal Skills:

• Passion for Growth, Monetization, Lifecycle Management, Product, LTV Maximization, and/or Behavioral Science!

• Managed a large-scale offers program and have extensive experience in executing it effectively

• 5+ years of product management experience with a proven record of prioritizing and successfully launching impactful products or platforms.

• Experience with growth, acquisition, monetization, lifecycle optimization, plans, in a direct-to-consumer business, preferably with global scope where the consumer is paying for the service

• Strategic thinker with a healthy blend of deep technical knowledge with customer-focused mindset and empathy

• Ability to inspire, motivate and lead a cross-functional team - your ability to build strong relationships is critical to success.

• Insatiable curiosity to learn new domains, keep up with industry innovation, and constantly ask ‘why’

• Excellent verbal and written communication skills - you will write and speak a lot!

• Comfortable using data to inform priorities and evaluate impact of initiatives

• Has strong instincts for outstanding customer experience

• Embodies the while also bringing a new perspective to improve our culture. We strongly believe that diversity of experiences, perspectives, and backgrounds will lead to a better environment for our employees and better products for our customers. 
   

Generally, our compensation structure consists solely of an annual salary; we do not have bonuses. You choose each year how much of your compensation you want in salary versus stock options. To determine your personal top of market compensation, we rely on market indicators and consider your specific job family, background, skills, and experience to determine your compensation in the market range. The range for this role is $120,000-$515,000.

Netflix provides comprehensive benefits including Health Plans, Mental Health support, a 401(k) Retirement Plan with employer match, Stock Option Program, Disability Programs, Health Savings and Flexible Spending Accounts, Family-forming benefits, and Life and Serious Injury Benefits. We also offer paid leave of absence programs.  Full-time hourly employees accrue 35 days annually for paid time off to be used for vacation, holidays, and sick paid time off. Full-time salaried employees are immediately entitled to flexible time off.

See more detail about our Benefits .

Netflix is a unique culture and environment.  Learn more .

is a Netflix value and we strive to host a meaningful interview experience for all candidates. If you want an accommodation/adjustment for a disability or any other reason during the hiring process, please send a request to your recruiting partner.

We are an equal-opportunity employer and celebrate diversity, recognizing that diversity builds stronger teams. We approach diversity and inclusion seriously and thoughtfully. We do not discriminate on the basis of race, religion, color, ancestry, national origin, caste, sex, sexual orientation, gender, gender identity or expression, age, disability, medical condition, pregnancy, genetic makeup, marital status, or military service.

Job is open for no less than 7 days and will be removed when the position is filled.