Creative Development Lead, Large Customer Sales
Job Summary
Job Description
This Creative Development Lead role focuses on partnering with major advertisers and agencies to develop impactful digital campaigns on Google platforms. Responsibilities include managing a portfolio of clients, cultivating C-level relationships, conducting client presentations, leading creative workshops, developing case studies, and advocating for Google's creative solutions at industry events. The ideal candidate possesses strong communication skills in English and Japanese, significant agency experience, and a proven ability to generate business from creative projects. This role involves strategizing and executing initiatives to empower the creative ecosystem around Google, reinforcing its position as a trusted partner.
Must have:
- 7+ years agency campaign experience
- Fluent English & Japanese communication
- Manage C-level creative relationships
- Conduct client presentations & workshops
- Develop and present creative case studies
Good to have:
- Knowledge of branding and agency culture
- Strong project prioritization and execution skills
- Creative, flexible, proactive, and entrepreneurial mindset
2 skills required
Job Details
Minimum qualifications:
- Bachelor's degree or equivalent practical experience.
- 7 years of experience working with agencies on campaigns.
- Ability to communicate in English and Japanese fluently in order to interact with internal and external stakeholders.
Preferred qualifications:
- Knowledge of the branding, creative ecosystem and agency culture.
- Ability to prioritize and complete multiple tasks swiftly, and follow through with team members to achieve group and individual goals.
- Ability to be creative, flexible, proactive, entrepreneurial and thrive in ambiguity.
- Ability to develop plans to campaign executions by conducting market research.
- Ability to generate business from creative projects, strategies, and initiatives.
- Ability to think creatively.
About the job
Our Large Customer Sales teams partner closely with many of the world’s biggest advertisers and agencies to develop digital solutions that build businesses and brands. We enjoy a bird’s eye view on the massive transformation occurring as advertising shifts to mobile and online platforms. We're uniquely situated to help shape how companies grow their businesses in the digital age. We advise clients on Google's broad range of products across search, video and mobile to help them connect instantly and seamlessly with their audiences.Responsibilities
- Manage a portfolio of advertisers and creative agencies. Manage C-Level Creative relationships, ensuring they are equipped to craft the approach and video assets to be featured on Google platforms.
- Visit clients and explain Google Platform, product and services to build successful campaigns.
- Conduct inspiration and education sessions on Google’s creative solutions (around video ads) for advertisers and agencies, together with our internal Specialists and Sales Teams.
- Incubate creative case studies and creative practices. Advocate for these to the creative industry at Google events (e.g "Reach to GenZ" event, Shorts Summit event, Think with Google) and Marketing events (e.g BrandCast). Reinforce Google as a trusted partner to both our advertisers and agency partners.
- Structure and execute creative initiatives to empower and equip the creative ecosystem around Google.
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