Integrated Media Manager

Job Description:

dentsu is a network designed for what’s next, helping clients predict and plan for disruptive future opportunities and create new paths to growth in the sustainable economy through five global leadership brands; Carat, Dentsu Creative, dentsu X, iProspect and Merkle, each with deep specialisms.

Carat is the world’s first media agency and privileged to work with some of the most storied and innovative brands in the world. Most recently named a leader amongst global media agencies by Forrester, Carat is consistently ranked the #1 media agency in the world. With over 12,000 experts in over 100 countries Carat delivers an unparalleled capability to unlock real human understanding and connect people and brands through powerful and engaging media experiences.

Operating in over 145 markets worldwide with more than 46,000 dedicated specialists and partnering with 95 of the top 100 global advertisers our collective vision is to be at the forefront of people-centred transformations that shape society.

What your typical day will look like:

You will be part of our Media Account Team and will closely work with internal and external partners in providing media solutions to our clients that deliver media and business results.

This position will allow you to work with your Junior Media Planner to be able to effectively and efficiently manage the account assignment from day-to-day to major media requirements. An Integrated Business Unit Lead will continue to support you to ensure that proper guidance from a personal and professional growth plan takes place.

Core responsibilities include:

• Holistic Media Campaign Planning: Develop and recommend media objectives and strategies for integrated campaigns (ATL + Digital) based on marketing goals; analyze historical performance and competitor landscape to inform media solutions and key performance metrics.
• Client Interface and Account Servicing: Manage administrative tasks for client accounts, including cost estimates and contracts; participate in client briefings and business reviews to identify growth opportunities.
• Tracking, Monitoring, and Campaign Review: Analyze data insights and compile post-campaign performance reports; create media optimization forecasts and develop annual media plans and competitive reviews.
• Competitive Monitoring: Keep track of clients’ competitive activities and industry developments, providing insights alongside standard competitive reports.

A bit about you:

• Bachelor’s degree in Marketing, Advertising, or a related field, with several years of experience in media planning and integrated marketing.
• Strong knowledge of media planning tools and analytics platforms for campaign analysis.
• Ability to interpret data for actionable insights while developing innovative media strategies that align with brand objectives.
• Excellent communication skills for collaboration with clients and teams, along with experience leading cross-functional projects.

What’s in it for you:

• Hybrid work arrangement.
• The opportunity to give back with dedicated volunteer leave and our whole-company event, One Day for Change
• Career Development and Learning & Development opportunities, including access to our global online dentsu University
• Be part of a global network that truly invests in recognising performance with via our Never Before Awards, and social impact, including having a clearly mapped path to becoming net zero

Become a champion for meaningful progress:

Our diverse and inclusive culture enables our employees to bring their whole selves to work and be proud of doing so. For us, this is the foundation for great innovation which, in turn, generates better outcomes for our people, partners and communities. This is why we encourage applications from people with disabilities, and of all ages, nationalities, backgrounds and cultures.

If you want to belong to a one global network where opportunities are limitless – we look forward to welcoming you.

Next Steps

Sound exactly like the sort of role for you? Apply now!

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