Lead UX Product Designer - Intelligent Automation

About Us:

As a Fortune 50 company with more than 400,000 team members worldwide, Target is an iconic brand and one of America's leading retailers. At Target, we have a timeless purpose and a proven strategy and that hasn’t happened by accident. Some of the best minds from diverse backgrounds come together at Target to redefine retail in an inclusive learning environment that values people and delivers world-class outcomes. That winning formula is especially apparent in Bengaluru, where Target in India operates as a fully integrated part of Target’s global team and has more than 4,000 team members supporting the company’s global strategy and operations.

Joining Target means promoting a culture of mutual care and respect and striving to make the most meaningful and positive impact. Becoming a Target team member means joining a community that values diverse backgrounds. We believe your unique perspective is important, and you'll build relationships by being authentic and respectful. At Target, inclusion is part of the core value. We aim to create equitable experiences for all, regardless of their dimensions of difference. As an equal opportunity employer, Target provides diverse opportunities for everyone to grow and win

Team Overview:

Target’s Global UX team is a group of design, content, research, and accessibility practitioners and experts, with a passion for improving and innovating our digital experiences for Target’s guests, team members, and partners. Here, we pride ourselves on designing tangible, inspiring, and impactful solutions that serve all aspects of our business– and being a part of the team means you will play a critical role for Target’s digital experience by increasing ease, simplicity, value, and delight for every touchpoint.

Role Overview:

You thrive at the intersection of design craft and strategy. You’re a curious

person who falls in love with problems and enjoys iterating toward a solution. You’re passionate about making an impact and effectively connect data insights, business goals and users’ needs to set your direction. You present work clearly and effectively to educate others and gain support. You value design that is welcoming, inspiring and simple.

As a Lead Product Designer, you’ll:

• Lead the Design Process: Own the full design process from early discovery and testing to asset delivery, collaborating closely with engineers to fine-tune details.
• Design Intuitive Automation Flows: Create intuitive, elegant design solutions that enhance the automation experience, ensuring usability across diverse scenarios while adding significant value.
• Leverage Data-Driven Insights: Utilize data, business insights, and user needs to inform and advocate for design directions that align with automation goals.
• Set Global Standards: Take full ownership of the user experience, ensuring that all designs meet or exceed global standards for enterprise applications in the automation space.
• Enhance RPA and Workflow Automation: Design user interfaces and experiences that optimize the use of RPA and workflow automation tools, making complex processes more accessible and efficient for users. Your work will directly impact the effectiveness of automated solutions, driving significant value improvement.
• Apply Lean UX & Information Architecture: Integrate Lean UX methodologies with an Information Architecture lens to optimize design processes within agile environments.
• Enhance Design Efficiency: Define and contribute to design processes, disciplines, and tools that streamline collaboration between Product, Engineering, and Design teams, facilitating efficient delivery of automation solutions.
• Data Visualization Expertise: Analyze raw data from various sources, effectively communicating impacts, challenges, and next steps through clear data visualizations.
• Proactively Identify Design Opportunities: Continuously seek and capitalize on opportunities to improve the design of automation and RPA solutions.
• Collaborate Across Teams: Work seamlessly with cross-functional teams, including Product Designers, Engineers, Product Managers, UX Researchers, and other key stakeholders.
• Ensure Cohesive Design: Consult with other teams to ensure a cohesive user experience across various touchpoints, especially within automation and RPA contexts.
• Contribute to Design Systems: Utilize and contribute to a pattern library maintained by the design systems team, ensuring consistency across automation solutions.
• Mentorship & Leadership: Provide guidance and mentorship to other product designers, helping them navigate the complexities of designing for automation and RPA.
• Evolve as an SME: Become a Subject Matter Expert in the automation and RPA domain, partnering with business leaders to shape the broader vision and strategy.

Minimum Requirements:

• 10+ years of UX design experience with a focus on enterprise applications, preferably in automation or RPA.
• A strong portfolio featuring digital design work, including in-depth case studies that demonstrate a modern, clean design approach.
• Experience shipping digital products (web, apps, or software) within the automation or RPA space.
• Expertise in modern design tools (such as Figma, Miro) and a deep understanding of prototyping and collaboration workflows.
• Proficiency in data visualization: Ability to translate complex data into user-friendly designs that enhance the automation experience.
• Strong collaboration and influence skills: Proven ability to work well within large organizations and with diverse teams.
• Excellent communication skills: Ability to articulate and defend design decisions with logic, grace, and data-driven insights.
• Ability to translate technical requirements: Simplify complex technical requirements into engaging and user-friendly design solutions.