Product Marketing Lead, Wearables Conversion - Reality Labs

Meta Reality Labs is on a mission to build the next computing platform by putting people at the center of emerging hardware and software technologies. We're looking for a Product Marketing leader who can manage a team of PMMs responsible for conversion and sales levers which go beyond any one channel, or product line to reach product market fit at scale by the end of the decade. You’ll manage a team of In-Market PMMs working in service of unlocking the next phase of augmented reality adoption world wide. Responsibilities: Lead a team of Product Marketers responsible for the execution and management of conversion initiatives across the Wearables category. Support the team in setting priorities, ensuring cross-functional support & resources, and unblocking as they navigate net new work streams across the company. Partner with sales, marketing and external partners to deliver programs that improve customer experience in the shopping experience, and ultimately increase conversion to sale. Identify opportunities to accelerate business growth and path to achieve business goals. Coach product marketers on your team through identifying strategic opportunities, forming hypotheses, advocating for and enabling a plan with cross-functional stakeholders at all levels. Bring a consumer lens to inform and guide in-market decisions and tradeoffs related to the audience targets, value proposition, product positioning, promotions, cost/pricing, distribution, global expansion, and lifecycle management. Support all aspects of career and personal development for reporting team.