Senior Associate - Product Marketing

Who Are We? 

InMobi Group’s mission is to power intelligent, mobile-first experiences for enterprises and consumers. Our businesses span advertising, marketing, data, and content platforms, shaping consumer experiences in a world of connected devices. Recognized on the CNBC Disruptor 50 list and Fast Company’s Most Innovative Companies, InMobi is a leader in mobile advertising and marketing technology. 

 Why Join Us? 

At InMobi, we thrive on innovation, creativity, and collaboration. We are looking for a go-getter who is passionate about marketing, eager to take ownership, and thrives in a fast-paced, dynamic environment. If you’re a creative problem solver, a team player, and an excellent communicator, this role is for you! 

 Role Overview 

We are looking for a Senior Associate – Product Marketing to support our Performance Solutions team. This role involves collaborating closely with the sales and product teams to develop compelling client narratives, design marketing collaterals, and build and manage web pages. The ideal candidate is a self-starter with strong communication skills, creative storytelling abilities, hands-on web development experience, and a keen eye for design. 

 Key Responsibilities 

• As part of the Product Marketing team, you will be involved in the early stages of the sales cycle creating high quality Annual Plans, Sales Pitches, Solution Packages, Media Workshops Plans and RFP/ RFI responses. These deliverables will enable the sales teams to drive conversations with our clients and agencies  

• • Help creating GTM sales strategies by collaborating with product, marketing, and delivery pods to develop the strategic vision, scope, and context for product / sales initiatives (includes market / competitive intelligence tracking, industry research, case studies)  

• • Support in creation of product led market facing narratives that will be used for conducting workshops with strategic clients and partner agencies  

• • If you want to create performance strategies for top global Advertisers by crafting solutions using different product offerings to fit a client’s advertising objective, if the idea of creatively proposing advertising solutions more suited to client needs with tight timelines gets your mind working on top gear, then the Product Marketing team is the right fit for you  

• Web Development & Website Management: 

• • Build, manage, and optimize product web pages using Webflow, WordPress, or other website development tools. 

• • Implement basic coding changes (HTML, CSS, JavaScript) to enhance website functionality and improve user experience. 

• • Collaborate with designers and developers to ensure seamless execution. 

• Thought Leadership & Digital Content: Assist in producing blog posts, website content, and external-facing materials to establish InMobi’s expertise in the AdTech space, event flyers, narrative decks.  

• Market Research & Competitive Insights: Conduct research on customer needs, competitor positioning, and industry trends to refine messaging. 

• Cross-Functional Collaboration: Work closely with sales, product, marketing and customer success teams. 

 What We’re Looking For 

• 1–2 years of experience in product marketing/sales enablement, specialising in content writing and design, with hands-on experience in web development. 

• Proficiency in PowerPoint (both content and design), with a strong eye for visual storytelling. 

• Hands-on experience in Webflow, WordPress, and basic coding (HTML, CSS, JavaScript) for building and managing web pages. 

• A creative thinker with the ability to craft compelling stories and visually engaging presentations and self-starter who works independently without a lot of oversight and direction  

• Must possess ability to quickly look at numbers and market research with a business lens  

• Excellent verbal and written communication  

• Comfortable working in a fast-paced, distributed manner having to liaise with stakeholders across multiple teams, entities, and geographies with very precise timelines  

• Experience in AdTech, MarTech, or SaaS is a plus. 
• An MBA in Marketing or relevant certification is an advantage. 

What’s in It for You? 

• Work in a dynamic and innovative industry with a global leader in mobile advertising. 

• Gain hands-on experience in product marketing and sales enablement. 

• Collaborate with experienced professionals and learn from industry leaders. 

• You will get deep exposure to many facets of the mobile advertising business such as Ad operations, creative services, project management, sales processes, & product management.