Senior Paid Search Executive
Job Summary
Job Description
- Implement best practice search campaigns.
- Understand clients' business needs.
- Manage day-to-day paid search accounts.
- Ensure accurate reporting to clients.
- Familiarity with dashboards.
- Familiarity with Amazon Ads, Meta Ads, and TikTok Ads.
- Strong analytical skills.
- Flexible Work Schedule: three days in the office and remote work on Mondays and Fridays.
- Summer Fridays: finish early at 3 pm on Fridays during the summer.
- Inclusive People Policies: birthday leave, wedding leave, two days for volunteering, Hava-Rest Day, and parental leave.
8 skills required
Job Details
Agency :
Havas MediaJob Description :
The Senior Performance Executive is responsible for implementing the performance strategy for a range of clients, from ecommerce to pharmaceutical, aged care and tourism, leveraging paid channels such as Google AdWords, Microsoft Ads, Meta, Amazon Ads and TikTok.The Senior Performance Executive will be delivering best in class paid search & paid social implementation and execution, and making sure tasks assigned are executed promptly, efficiently and effectively to help the team meet clients’ objectives and expectations. You have an opportunity to develop and hone your understanding of the digital marketing landscape and how all channels play a role in delivering a desired business outcome.
The ideal Senior Performance Executive is a diligent, highly organised individual that can adhere to deadlines and effectively support the Performance Manager on all clients’ requests/tasks. Good communication skills, understanding a client’s business are all critical elements to deliver success in this role.
You will be part of a high-performing, dynamic and adaptive team, with an appetite for driving results for the clients on SEM. You will have direct exposure to the other digital specialist teams, account management and activation teams, with clear opportunities for growth and learning.
Havas Media is on the hunt for a Senior Performance Executive to join our Performance Team.
The Senior Performance Executive is responsible for implementing the performance strategy for a range of clients, from ecommerce to pharmaceutical, aged care and tourism, leveraging paid channels such as Google AdWords, Microsoft Ads, Meta, Amazon Ads and TikTok.
The Senior Performance Executive will be delivering best in class paid search & paid social implementation and execution, and making sure tasks assigned are executed promptly, efficiently and effectively to help the team meet clients’ objectives and expectations. You have an opportunity to develop and hone your understanding of the digital marketing landscape and how all channels play a role in delivering a desired business outcome.
The ideal Senior Performance Executive is a diligent, highly organised individual that can adhere to deadlines and effectively support the Performance Manager on all clients’ requests/tasks. Good communication skills, understanding a client’s business are all critical elements to deliver success in this role.
You will be part of a high-performing, dynamic and adaptive team, with an appetite for driving results for the clients on SEM. You will have direct exposure to the other digital specialist teams, account management and activation teams, with clear opportunities for growth and learning.
We’ll start with the important stuff – Havas’s People Perks:
- Flexible Work Schedule: At Havas, we offer a flexible work arrangement with three days in the office and remote work on Mondays and Fridays.
- Summer Fridays: During the summer, we finish early at 3 pm on Fridays so you can enjoy more of the weekend
- Inclusive People Policies: We support our employees with various leave options, including birthday leave, wedding leave, two days for volunteering, Hava-Rest Day, and many more perks, including industry-leading parental leave.
- Havas From Anywhere
Key Responsibilities
Operations & Strategy
Be responsible for the implementation of best practice Search campaigns
Understand our clients’ business challenges and needs and integrate them in the implementation of Search campaigns
Support the Performance Manager in activating day to day Search campaigns
Obtain and maintain Google qualifications as well as other platforms (Bing/SA360 etc)
Communication and Education
Build effective working relationships with staff and key clients
Manage and coordinate client and internal communications and relationships with respect to Search campaigns
Expectation setting for clients and internal team
Sharing of knowledge and expertise to clients and internal team
Campaign Management
Monitor and manage day to day running of paid search accounts for clients
Ensure all accounts are set-up to adhere best practice & restructure inherited accounts where necessary
Forecast accurately expected performance of campaigns for clients with the support of the Performance Manager and Senior Executive
Reporting
Ensure accurate reporting of results to clients
Deliver weekly, fortnightly or monthly reports accurately and on time to clients
Interpret performance of campaigns and give insightful recommendations to clients about ways to improve
Integrate automation where possible for time saving
Development
Present internally about latest industry trends
Collaborate with other digital specialists and client management teams
Educate the wider Village team about search campaigns and how they help our clients
Skills, Experience and attitude:
At least 2+ years’ experience within digital media with a proven track record
Strong understanding of SEM, performance media and biddable landscape, suppliers, and technology
Proven experience in running complex and effective performance media campaigns
Basic understanding of paid social media and Amazon Ads landscape
Awareness of other digital channels and how they work cohesively is a plus
Excellent written and oral communication and presentation experience
Experience working with and managing clients
Demonstrated ability to present your strategic recommendations to external and internal clients using clear and articulated reporting formats
High level of competence with Microsoft Office packages and Google Sheets
Solid interpersonal and teamwork abilities
Desirable:
Familiarity with dashboards
Familiarity with Amazon Ads, Meta Ads and TikTok Ads
Strong analytical skills - able to analyse & draw conclusions from data, and comfortable presenting quantitative information in a client context
Eager to learn new concepts and challenge the existing business framework
A thirst for knowledge and learning, proven with specific instances of self-learning and development potential
Experience working with Google Analytics, Adobe etc a bonus but not essential
#LI-BN1
Work With Us
At Havas, one of our core beliefs is to Never Be Normal. We believe people are our most vital asset because they are different – different to one another and different to the norm. Diverse perspectives fuel our curiosity and fresh thinking. Open communication encourages contribution without hierarchy. Ongoing education for all creates growth at every level. We create an environment where all our people belong, thrive, adapt, learn, and grow because we are in the business of making a meaningful difference to people, and that’s good business.
At Havas, we are committed to building a future that is inclusive to all, where you can bring your whole self to work and feel valued, respected, and supported to succeed. We encourage people from diverse backgrounds, identities, beliefs, age, and abilities, including Aboriginal and Torres Strait Islander people, to apply for this or any role with us.
Contract Type :
PermanentHere at Havas across the group we pride ourselves on being committed to offering equal opportunities to all potential employees and have zero tolerance for discrimination. We are an equal opportunity employer and welcome applicants irrespective of age, sex, race, ethnicity, disability and other factors that have no bearing on an individual’s ability to perform their job.
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