Senior UX Writer

2 Months ago • 5 Years + • UI/UX Design • $85,800 PA - $145,000 PA

Job Summary

Job Description

As a Senior UX Writer at Wizards of the Coast, you'll craft engaging digital experiences for global direct-to-consumer and business-to-business channels (Hasbro Pulse and D&D Beyond). You'll define user experience through clear, concise content strategies, collaborating with cross-functional teams to create intuitive copy that drives engagement and conversion. Responsibilities include developing UX copy across the eCommerce experience, building microcopy for various elements, conducting user research and experimentation, establishing a consistent brand voice, and working with localization teams. You'll advocate for inclusive and accessible content, utilizing data-driven decision-making to optimize the user journey.
Must have:
  • 5+ years UX writing experience
  • Strong portfolio showcasing microcopy & content strategy
  • Clarity, brevity, and personality in writing
  • A/B testing, user research, data-driven decisions
  • Figma, CMS, design collaboration tools knowledge
  • SEO, accessibility (WCAG), localization understanding
  • Excellent collaboration and communication skills
Good to have:
  • B2C eCommerce or SaaS platform experience
  • Journalism, marketing, or technical writing background
  • Conversion rate optimization (CRO) strategies understanding
Perks:
  • Medical, Dental & Vision Insurance
  • Paid Vacation Time & Holidays
  • 401k match
  • Paid Parental Leave
  • Volunteer Program
  • Employee Giving & Matching Gifts
  • Tuition Reimbursement
  • Product Discounts

Job Details

At Wizards of the Coast, we connect people around the world through play and imagination. From our genre-defining games like Magic: The Gathering® and Dungeons & Dragons® to our growing multiverse, we continue to innovate and build new ways to foster friendship and connection. That’s where you come in!

 

Are you passionate about crafting engaging digital experiences and making online shopping more intuitive and delightful? Wizards of the Coast is looking for a Senior UX Writer to support both our global direct-to-consumer and business-to-business channels, such as Hasbro Pulse and D&D Beyond (DDB) marketplace.

 

In this role, you will be responsible for defining the user experience through a clear, concise, and engaging content strategy. You will work with cross-functional teams to create intuitive, user-friendly copy that drives engagement and conversion. You will experiment on the current CX and use those insights to define content strategies and write compelling copy. This position is located in Renton, WA.

What You'll Do:

  • Develop and refine UX copy across the entire eCommerce experience, including navigation, product pages, checkout flows, and delivery experiences.

  • Build user-friendly microcopy for buttons, error messages, tooltips, onboarding flows, and transactional emails.

  • Collaborate with UX/UI designers, product managers, and developers to align content with user needs and business goals.

  • Conduct user research and experimentation to understand customer behavior and improve content effectiveness.

  • Establish and maintain a consistent voice and tone that aligns with the brand and improves the ease of use.

  • Develop a UX writing style guide to ensure consistency across all digital touchpoints.

  • Work with localization teams to ensure content is optimized for global audiences.

  • Advocate for inclusive, accessible, and data-driven content decisions.
     

What You'll Bring:

  • 5+ years of experience in UX writing, content design, or related fields (preferably in an eCommerce environment).

  • Strong portfolio showcasing microcopy, user flows, and content strategy for digital products.

  • Ability to write with clarity, brevity, and personality while ensuring usability.

  • Experience with A/B testing, user research, and data-driven decision-making.

  • Familiarity with Figma, Content Management Systems (CMS), and design collaboration tools.

  • Knowledge of SEO, accessibility guidelines (WCAG), and localization methodologies.

  • Excellent collaboration and communication skills with a user-first approach.
     

Nice to Have:

  • Experience working in B2C eCommerce or SaaS platforms.

  • Background in journalism, marketing, or technical writing.

  • Understanding of conversion rate optimization (CRO) strategies.
     

Compensation Range, Currency USD:

  • Starting Pay Range: $85,800

  • Pay Range End: $145,000

 

In compliance with local law, we are disclosing the compensation range for this role. The range listed is just one component of Wizards of the Coast’s total compensation package for employees. Employees may also be eligible for annual and long-term incentives. In addition, Wizards of the Coast provides a variety of benefits to employees. Here’s a look at what your benefits package may include: Medical, Dental & Vision Insurance, Paid Vacation Time & Holidays, Generous 401(k) match, Paid Parental Leave, Volunteer Program, Employee Giving & Matching Gifts Programs, Tuition Reimbursement, Product Discounts, and more.

We are an Equal Opportunity 

Wizards is committed to equality of opportunity in all aspects of employment. We are committed to making all employment decisions without regard to race, color, religion, sex, sexual orientation, gender identity or expression, national origin, age, marital status, or any other legally protected status.
 

We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. If you are selected to move forward in our application process and need to request an accommodation, please let your recruiter or coordinator know.

#Wizards

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About The Company

Hasbro is a leading toy and game company whose mission is to entertain and connect generations of fans through the wonder of storytelling and exhilaration of play. Hasbro delivers engaging brand experiences for global audiences through toys, consumer products, gaming and entertainment, with a portfolio of iconic brands including MAGIC: THE GATHERING, DUNGEONS & DRAGONS, Hasbro Gaming, NERF, TRANSFORMERS, PLAY-DOH and PEPPA PIG, as well as premier partner brands.

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